Sales staff maintain a good gfd and service attitude, and enthusiastically provide customers with shopping guide and explanation services. How to write a summary of sales work? Below I bring you a sales summary, I hope you like it!
Sales summary (1) 1. 20__ year work summary:
In the blink of an eye, I said goodbye 20 years later. On the occasion of the arrival of this new year, I recalled the road I have traveled and the things I have experienced over the past year. Not too many feelings, not too many experiences, not too many surprises, not too many achievements, and gained a calm and calm mentality.
In this more than a year, there have been failures and successes. First of all, I want to thank the company for providing me with such a good platform to realize my life value and significance on this stage.
I joined Chengdu Chaoyue Power Trading Co., Ltd. from June, 5438 +20 _ _ _ _ 10. In this year and three months, from the beginning of logistics to full-time business to the second batch of peripheral operations next year, the pressure brought by it is inseparable from the mentality of learning and growth. When I first started from logistics, I was very tired and bitter. Every time I make a little progress, I feel that everything is worth it. I have thought about giving up many times, and I have thought about it.
After the efforts in July, August and September, I did it, and I tasted the sweetness of starting a full-time business. I no longer deliver goods, no longer receive after-sales, and life seems to be very chic. However, I am too careless and lazy, resulting in insufficient visits, customer churn and many complaints from customers, leading to me 10,1,65448. I thought I didn't make any money, didn't think about logistics, didn't think about whether the company made any money, and didn't have a sense of group. Mr. Wang has taught me many times that if I want to be a qualified leader, I must have a sense of teamwork. We should consider the overall situation, not be self-centered. I didn't know and couldn't understand this before. I thought I went to work to make money. Whether others can make money has nothing to do with me. Later, after what happened to Tan Bo and Liu Fan, joy chen and his brother, as branch managers, could not make money, so he gave his salary to his brother. These things made me realize why they are better than me now, which I lack. I want to correct this mentality, give full play to my own advantages and constantly sum up. Adjust mentality, love work, strive to improve professional level, enhance professional ability, and restrain impetuous emotions. Let yourself go further and further on the road of sales.
Second, the goal 20__:
20__ is a crucial year for our company to develop its business outside the city. For a salesperson who has just contacted the second batch of manufacturers, it is also a year full of challenges, opportunities and pressures. Under the leadership of the leaders, I will strive to improve my professional skills quickly. The trip to Guangyuan and Longchang in 2008 made me feel great pressure and made me more confident, because I could learn more business knowledge and sales skills, which were inseparable from the trust beyond motivation. I will live up to expectations and strive to win the Guangyuan market.
Brothers and sisters who are unable to do so, come on together!
Summary of Sales Work (Part II) Soon, the Spring Festival holiday will be announced to be over, and we will devote ourselves to intense work. Here we want to make a detailed summary of the work before the year and make a clear plan for the work after the year.
Looking back on the whole 20__ years, it seems that nothing has been done on the whole, and the specific summary has to start from entering Yousi Technology. On September 8, 2000, he participated in the interview of Yousi Technology, and officially participated in the training on September 9, 2000, and began his career. So far, it has been more than five months. Looking back on these five months, except for a little performance in1February, the performance in the first three months and January was hanging by a thread. It was really scary. Look at my colleagues around me. Some of them, although they don't have much performance, can persist in achieving performance every month, and some colleagues can achieve high performance for several months in a row. These are also things that I must learn from them. Through this Spring Festival holiday, I also reflected on my own shortcomings and some areas that can be improved. I will definitely make positive improvements after the new year and make a breakthrough in my work as soon as possible.
At present, I find myself with the following main problems to be solved urgently:
(1) The work enthusiasm is not high, that is, the importance they often say is not strong.
(2) Lack of enthusiasm and initiative.
(3) The customer relationship is not well maintained.
Just put forward these points first. I think as long as these points are done well and improved in the future work, the work will be greatly improved. Among them, I have to emphasize the third point: customer relationship maintenance. I think I really made a big taboo in doing business at this point, but I didn't do a good job in maintaining customer relations. This will not be a long road. Although it seems difficult to maintain this aspect because of our work, it seems that
I don't want to plan the work plan for the next year now, so I'll lock it in February and March first. It will take about half a month after starting work in February. I may only be able to do some preliminary customer maintenance. I wonder if there will be any activities. Anyway, I must maintain a good customer relationship, because I contacted several customers years ago and said that there is a promotion demand after the year, so I must grasp it well. If I can't get it in February, I must get it in March. Not much to say, we must complete the performance of 50 thousand in March! ! On the other hand, I must work hard to go out and meet more customers in order to grow. I think only in this way can I continue this career.
All right, let's call it a day. Come on, learn more and think more!
Summary of Sales Work (Part III) This month, we went deep into the grass-roots level to determine the flue-cured tobacco producing areas next year, and checked the sowing situation of flue-cured tobacco seeds by tobacco farmers. Solve the existing problems in time and provide technical guidance for tobacco farmers. Prepare in advance for flue-cured tobacco production next year. Keep abreast of the transformation of old houses in rural areas and reflect the needs and opinions of farmers to their superiors. In order to provide them with better help and make grass-roots work better. According to the existing geographical environment in my hometown, the aquaculture industry introduces foreign capital. Increase the income of farmers in my township, so that the rural economy can get more, better and faster development. Lay the foundation for realizing a well-off life in rural areas at an early date. Through this period of work practice, I have broadened my knowledge, exercised my ability, greatly improved my overall quality, and learned some work experience to adapt to this job.
After more than a month's practice, now I have completely entered the work role and really stood on this job. During this period, I have the opportunity to use what I have learned to solve problems, and also have the opportunity to find out the shortcomings and get new nutrition. It prompted me to combine the knowledge in books with practice, deepened my understanding and mastery of theory, and concretized all kinds of theoretical knowledge. "I think it's an armchair strategist. I don't know if it should be done." In the process of work, I deeply feel the gap between what I have learned and what I need in practical application. I always thought I was doing well in school, but once I came into contact with reality, I found that I still had a lot to learn, and then I really realized the meaning of "endless learning". This requires constant understanding and continuous learning at work in order to do everything well.
For more than a month, I have worked hard myself, but there are still many shortcomings, some of which need to be solved urgently and cannot be ignored. I hope to know more in my own subjective thoughts and try to do it in my work. I need to be more solid and meticulous in my working methods, combine principle and flexibility well, and improve the quality of my work. There is no end to learning, and one's ability and level are limited. Only by continuous learning can we improve and improve. At work, I often feel lack of ability and knowledge, and need to further improve my political and professional quality and theoretical level, and improve my writing level and comprehensive quality in order to successfully complete my job; Sometimes the working methods are improper and thoughtless. Here, I apologize to the leaders and comrades, hoping to forgive them what I didn't do. Over the past month or so, my ideological understanding, business and theoretical knowledge have been significantly improved. These advances are the result of the strong support and help of my leaders and colleagues. I have learned the hard-working and hard-working professionalism from the old comrades, and I have also increased my confidence and strength in working hard, making progress and striving for strength from the energetic new comrades. Here, I sincerely express my gratitude and respect, and sincerely hope that in the future work, township leaders and colleagues will continue to give me care and support, and please forgive my improper work and life.
Sales summary (Chapter 4) 1. Transaction analysis:
1. Up to X * * *, 270 sets have been signed, and 53% of the 1-8 # building has been sold. Signed this month: 29 sets, accounting for 5.74% of the sales of 1-8 # building.
2. Statistics of contracted room types:
Total:
This month:
3. As of July X, the contracted area was 2,299.03 square meters. The contract amount is 480 14559 yuan.
The contracted area this month is 22 16.83 square meters. The contract amount is 5466450.92 yuan.
4. As of July X, the commission of 892,866.30 yuan has been withdrawn.
5. Sales rate statistics:
(1) Number of sets sold/opened this month: 5.74%;
(2) The number of sets sold this month/the total number of sets is: 4.14%;
(3) The sales area of this month/June is:101%;
(4) Cause analysis: 29 houses were sold this month, and the sales area increased by 1% compared with that in June.
The reasons are: first, the influence of SARS is gradually weakening; Second, the dispute over occupancy has subsided.
Second, the transaction customer analysis:
1, transaction customer age statistics:
2, clinch a deal customer payment statistics:
3. Household registration statistics of the clinched customer:
4, clinch a deal the customer's current location statistics:
5. Reasons for customers to buy houses: customers buy houses to solve their own living problems, and some customers want to improve their living conditions.
6, clinch a deal customer information source statistics:
7, clinch a deal customer characteristics description:
At present, 43% of customers mainly live in Chaoyang District, followed by Tongzhou District, accounting for 19%. Customers are between 20 and 30 years old, and the phenomenon of younger customers is obvious. More than 80% buyers choose bank mortgage, and the number of customers who pay in one lump sum has increased this month. The proportion of foreign customers buying houses is about 46%, and buying houses is to improve living conditions.
Third, publicize and promote performance statistics:
1, newspaper advertising effect statistics:
I received 240 calls this month and received 65 visitors. 14 sets were sold directly due to newspaper advertisements. The total cost of newspaper advertisements is 984 172 yuan, the total number of transactions is 123, and the average cost is 800 1 yuan.
2, street parking performance statistics:
The total cost of publicity for street signs and bus stops is 250,000 yuan. 63 sets of advertisements for street signs and bus stops were sold directly, with an average cost of 3968 yuan per set.
3. Cause analysis:
Judging from the current advertising feedback, the electricity from newspaper advertisements is relatively small, especially this month. The main channels for customers to clinch a deal are street signs, Jinghua and Evening News.
Fourth, the price analysis:
The actual average transaction price of completed customers is 2 153 yuan/m2, and the average price of houses currently on sale is 2,442 yuan/m2.
Summary of sales work (Chapter 5) This year's moon cake sales work has ended. Under the correct leadership of the company's leading group, with the active cooperation of all departments and the unremitting efforts of the whole marketing team, the sales work of _ _ has made certain achievements, but we know that there is still a big gap from the requirements of the leaders. In order to find the gap, sum up the shortcomings, accumulate experience and lay the foundation for next year's work, the business department makes the following summary:
First of all, about packaging:
Although the inner packaging of 1 has been specially designed this year, it is a step forward compared with last year, but there is still a gap with the requirements of customers. Consumers report that the transparency and brightness of our inner packaging are not enough, and their comparison objects are Shangkang and Jiajiayou. And cake. Although our single piece is more important than the finished product, it is smaller than the finished product in a sense, because the finished cake is thin and big, while ours is thick and small. Next year, we will change the mold and make a suitable cake to facilitate market competition. This year, customers generally reported that our outer packaging products were monotonous, lacked series and appearance, and lacked gift boxes with retail price of 100 yuan, which affected the sales in Shang Chao. Although both China Red and Happy Autumn have Nanjiecun trademarks, there are many similar packaging gift boxes on the market, which can't be different from the original products. Next year, the special edition of Nanjiecun will be designed in advance, and the corporate culture and distinctive features of Nanjiecun will be attached to the product packaging, which will be in sharp contrast with the original products, so that customers will be refreshed and value for money after listing.
Second, about taste and other things.
At present, we have few tastes and a single variety. Next year, according to the market demand, we will strive to create new products and form a series in the tastes of fruits, miscellaneous grains and sugar-free to meet the needs of customers. There is also a shelf life. Nowadays, consumers pay more and more attention to the production date and shelf life. We hope that with the cooperation of production and technical departments, our shelf life can be improved to about 100 days. Because this year's production is relatively concentrated, in mid-September, the production date of the muffins we sell is basically August. In this regard, consumers have put forward many opinions, hoping to change this phenomenon next year.
Third, about the price.
According to the feedback from the market, the number of leisure cakes consumed by the public is between 2 and 4 yuan, so it is necessary to formulate a corresponding price system to cater to the consumer psychology of the public. At present, with our existing packaging, the profit of dealers is less, which is in great contrast with the profit of dealers of other brands. If we don't rely on customers' loyalty to us and satisfactory after-sales service, they will easily waver. Therefore, we should focus on the future, make a reasonable profit distribution point, and strive to make them earn money every year, boost their confidence and be loyal to the brand.
Fourth, brand positioning.
Although Nanjiecun moon cakes have been sold in the market for two years, we should have a clear understanding of our position in Henan Province. Apart from being the leading brand in the moon cake market in Luohe and Nanyang, our performance in other markets is far from enough. Although Xuchang, our home, has been in business for two years, we are now a challenging brand. In Zhumadian, Zhoukou and Xinyang, we are not even follow-up brands, but only make-up brands. Therefore, our task is very arduous, and it can be said that there is a long way to go.
Verb (abbreviation of verb) about marketing.
Next year, we should learn from the market operation experience of our own products and print back-to-back handbags with our own trademarks. They are not gorgeous, but practical, because they are needed every year, and they can be printed in large quantities to reduce costs. We should also consider printing colorful flags, tables and display racks for hanging and take-away display in supermarkets, so as to increase consumers' understanding of Nanjiecun moon cakes, and we should also consider advertising in local markets to enhance brand image and product visibility. The trademark of Nanjie Village is widely known in Henan Province, but as for moon cakes, some markets are still unknown. It is necessary to find a reasonable starting point, engage in some gimmicks, and then widely publicize them to let Henan People's Institute know about the moon cakes in Nanjie Village.
Sixth, about group buying.
Now every mooncake manufacturer is making a fuss about the market segments, because we entered the market late, so we can only learn while doing. This year, through great efforts, I made several group purchases, which is an attempt in this regard. Next year, we should make preparations in advance in this respect, make use of all aspects of human resources, focus on tackling key problems, and strive to make a difference in group buying. 7. With regard to team building, we will expand the market next year. With the existing business team, individuals still lack comprehensive quality and personal ability, but in a team, the shortcomings with the lowest personal ability often determine the comprehensive strength of this team. Therefore, improving personal ability and quality has become the main consideration in the future. Start the business team construction from now on, and have the ability to continue to improve, but have no ability to step up learning and charging. If it is really not suitable for selling moon cakes, we will resolutely adjust our jobs.
Eight, about the network construction
In addition to continuing to consolidate the off-site markets of Luohe and Nanyang, we will continue to further explore existing markets such as Zhumadian and Xuchang next year. Deep ploughing and sustainable management. Refine the market and let Nanjiecun moon cakes make a difference in the above markets. In addition, we will make reasonable plans, develop new markets and find suitable partners. This year, we learned a lesson in Zhoukou market. We originally wanted to be a student of a big customer and learn some marketing experience. Now it seems that we must cultivate our own customers, such as Luohe, Xu Changyang and Dengzhou, who can fully understand our intentions and actively cooperate with our actions.
Complete sales summary (Chapter VI) I. Sales summary 20__
In 20__ _, our company achieved a total sales volume of 200 vehicles, an increase of _ _% over 20__ _. Among them, Jingyi XL sells 20 vehicles, Jingyi LV sells 36 vehicles, Jingyi SUV sells 23 vehicles, Jingyi X5 sells 40 vehicles, and the total number of Jingyi models is 165438+. Lingzhi V3 sold 265,438+0 vehicles, M3 sold 53 vehicles, M5 sold 7 vehicles, and Lingzhi vehicles totaled 865,438+0 vehicles.
In 20__, the company increased its advertising efforts and invested heavily in newspapers, the Internet and the Internet. Off-line display of Jingyi X5' s commercial supermarket in Times Jinmao, a large number of self-made promotional materials, pasted by our own sales consultants on major road sections and intersections, traveled all over Zhangjiakou 4 districts and counties. This year, I participated in the "3. _ _ Parkson Auto Show ","May Day. The Auto Show of Citizen Square, the Auto Show of Mid-Autumn Festival and the Auto Show of National Day, as well as the Auto Show of Zhangbei, Shacheng and Yuxian held by Zhangjiakou Evening News, not only achieved good sales results, but also effectively improved the popularity of the brand and 4S stores, laying a solid foundation for increasing sales in the future.
At the same time, under the planning of the marketing department, we carried out a variety of theme activities, including road trips, test drive meetings, group buying meetings, etc., which won the good reputation and recognition of new and old customers. I think 20__ is a year of rebirth for our Volkswagen. At the beginning of the year, the doors were blocked and we could not operate normally. There is only one sales consultant left, and the monthly sales volume is about 10. Almost everyone is confused about the future of the company. After the chairman finally took over the company, this situation changed completely. We have a brand-new storefront, four stable sales consultants, and important positions such as market, backstage and customer service. The hardware and software have been greatly improved, but the mental outlook of the whole staff is still lacking. However, with the support of the Chairman and the leadership of Mr. Dong, I am confident to lead our team to achieve the sales target and various business indicators for next year and create greater profits for the company.
Second, the sales management plan
1, vehicle sales target decomposition
Classification by vehicle type: (Chart: omitted)
News time distortion: (chart: omitted)
Monthly sales plan: (Chart: omitted)
2. Profit forecast
In order to increase the market share of vehicle sales in our store next year, I will adjust the profit rate of bicycles to about 3.6%, of which the profit rate of vehicle sales is 2.4%, and increase the sales of fine products and commercial insurance, with fine products accounting for 0.7% and insurance accounting for 0.5% of the profit. According to this ratio, the average bicycle sales are at least 1000 yuan, the commercial insurance coverage rate is more than or equal to 50%, and the loan car accounts for 10-20% of the total sales.
According to the average selling price of 70,000 yuan/set of popular models, the sales department will complete the sales task next year, with a total gross profit of 6,543,800 yuan, including 6,543,800 yuan for the whole vehicle, 350,000 yuan for the fine products and 250,000 yuan for the insurance.
In the case of maintaining the meager profit of the whole vehicle, we have to work hard in other aspects if we want to make a profit. From the perspective of company management, it is both pressure and incentive to formulate reasonable and clear assessment objectives, which are directly linked to the personal salary of sales consultants. In addition, it is also essential to strengthen the training of sales consultants and improve their sales skills and service awareness.
There are also many areas that need to be improved for different projects: 1. In terms of fine products, it is mainly to increase the types and items of fine products, so that customers have more choices, and sales consultants also have more medicines when promoting sales; 2. Insurance: Our store's current imperfection in insurance claims also affects the confidence of sales consultants in promoting insurance to a certain extent. Therefore, we should increase the number of claim adjusters and improve the one-stop service of insurance claims, so that sales consultants can have more cases to convince customers when recommending insurance. 3. Auto finance: The main thing is that the sales consultant and the financial manager should cooperate in place, control the approval time and the arrival time, try their best to get loans, and don't occupy funds for a long time. The skills of financial managers in their daily work and the success rate of reporting are also very important. Training and self-reinforcement learning are necessary.
3. Promotion plan
① Strategy: In order to achieve the sales target for the whole year of 20__, the strategy of the promotion plan for next year mainly adopts advertising, promotion and public relations.
② Implementation plan:
Advertising is mainly based on websites and auto shows, supplemented by print media, stop signs and other media; On the basis of previous price concessions and fine gifts, the promotion focuses on small gifts and small gifts to achieve the best results with minimum investment. In view of the relatively concentrated customers of Ganoderma lucidum, long-term publicity and public relations and the number of group purchases are also the focus of sales tasks and profits next year.
4. Staffing
The staffing of the sales department is: sales manager 1, sales back office 1, exhibition hall manager 1, sales supervisor 2 and sales consultant 8; Sales Supervisor of Qujiazhuang Direct Store 1, Sales Consultant1; Marketing manager 1, planning specialist 1. The exhibition hall manager and 1 sales supervisor also serve as seed lecturers in the sales department.
Third, summary.
In the past year, with the correct leadership and strong support of Mr. Dong, the sales department has made certain achievements, gained a certain popularity in the same industry in Zhangjiakou and gained a certain reputation in the eyes of customers. In the new year, while completing the sales task, the sales department should also strengthen the management and standardization of the exhibition hall, improve the overall quality of sales consultants, and lay a solid foundation for more brilliant achievements in the future.
The sales summary book (Chapter 7) holds numerous fruits, welcomes the winter sunshine and welcomes the new year with full enthusiasm. Personally, it was a bumper year, especially in these 20___ years. I have gained too much, and there are too many people to thank. Here, I would like to express my heartfelt thanks to the leaders and employees who care about and support our telephone sales department! And summarize the telemarketing work:
I. Work completion
We integrated the telemarketing team. The channel department has sales staff, the website department has sales staff and the customer service department has sales staff. The call system is completed online, and the incoming and outgoing services are divided in detail. Make sales rules, cooperate with product departments to carry out many telephone sales promotion activities, such as professional title English, CET-4 and CET-6, etc., and achieve _ _% of the total performance, of which _ _% of the telephone sales of key products were completed. We have specifically done the following work:
1, intensive training
Strengthen product knowledge and centralized training. In order to ensure the quality and quantity of training, training materials and teaching CDs are selected according to the needs of majors and trainers. Before training, it is distributed to trainers for everyone to do, which is convenient for teaching, review and self-study, which improves the teaching quality and consolidates the teaching results. Teachers have a clear division of labor, and the responsibility lies with people.
Each training session will be taught by professional teachers according to the schedule. It is required that the theoretical explanation is easy to understand and the implementation is specific and targeted, which will be clear at a glance. For example, in X month, the teacher gave us professional title English training, and the effect was good (I compared the two groups of figures before and after the 27th).
2. Update the system
Hire professional and technical personnel, actively update the call system, and integrate the incoming call consultation telephone based on the new call system. The incoming call power consumption is obviously higher than that before the update.
3. Refine the division of labor
Incoming and outgoing calls are detailed and the division of labor is clear. In terms of outgoing calls, increase the density of outgoing calls, let more people know about the school and its products and win more customer resources for the school. Strengthened the cooperation between calls and products, carried out many promotional activities and achieved good results; For outgoing calls, follow up unpaid orders, for students, keep abreast of students' progress and follow up in time.
Each newly developed student makes a table and statistics to analyze the gains and losses of developing students. By holding a regular meeting once a month, we can analyze the recent situation of the students, sum up the students who didn't make a deal, so as to better follow up, and also share our experience with the students who made a deal in time for everyone to learn.
At the same time, the second sale of old students with the same education was carried out to communicate with old students in time. When using a new product, first inform the old students and get their approval before using it. If they don't accept it, we will make corresponding improvements to meet their needs. We visit old students irregularly. Send greetings and blessings on holidays, and send small gifts on important days to enhance feelings.
I usually keep in touch with my old classmates, care about their situation and enhance my feelings. If it is convenient, we can visit our old classmates' home to promote our relationship with them. Through our efforts, the number of old students has reached 10 in the past six months.
4. Improve the system
In order to better promote the work, we have studied, formulated and strictly implemented the Detailed Rules for the Implementation of Telephone Sales, which strictly stipulated the work execution process, performance identification, data security and other aspects, and the number of illegal operations was significantly reduced.
Dear leading comrades, the above achievements are the result of the care and support of school leaders and the joint efforts of our sales staff. These achievements have laid a solid foundation for further accelerating the development of education in our school and creating a new atmosphere for a new starting point.
Second, the existing problems and deficiencies
Although we have made some achievements in our work in the past 20 years, there are still many gaps and deficiencies from the requirements of leaders, mainly in the following aspects:
1, incoming call
The consulting ability is insufficient, and some courses still lack in-depth consulting ability. It is necessary to strengthen cooperation with products and increase training.
Step 2 diverge
At present, the main daily business is the return visit of unpaid orders on the website, which is essentially superficial. Telephone sales in the true sense, that is, the secondary development of old users and the unfamiliar call sales of new users are not enough.
3. Some people only sell by feeling.
Statistical analysis of performance fluctuation and conversion rate without major products.
4. There is something wrong with the team atmosphere.
The development of enterprise competition to vicious competition directly affects the overall performance.
Third, the next step
New starting point, new hope. Achievements represent the past, and our work will begin a new starting point. Next, we will strive to do the following work:
1. Strengthen cooperation and further strengthen training.
In the new year, we hope to further strengthen cooperation with product departments, provide us with more product training, and help us step into the ranks of senior sales consultants. It is necessary for school staff to be familiar with school products. In order to develop, the school may have product improvement or launch new products, and often carry out some product training to let employees know more about the new products of the school, improve their work skills and let everyone grow faster.
2. Strengthen data statistics and analysis.
Keep abreast of incoming and outgoing calls, strengthen management according to performance fluctuations, and improve product conversion rate.
3. Actively study and explore sales laws.
Guide the development of sales work and create more economic benefits for the school.
The above is my work summary and plan suggestion for half a year. Please correct me if there is anything wrong.
In the new year, we will firmly grasp the strategic opportunity period of education development and fully assist the sales staff to achieve the sales target. We all work together, closely combine our own reality, make long-term plans, work hard, stand at a new starting point, move towards higher and better goals, and do our work better! In the near future, I believe the school will develop better and faster!
Jewelry 1 work summary
In a blink of an eye, the year of 20xx is about to pass, and we will greet the arrival of 20xx with confidence. In the past year, we wer