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China Bulgari official website
China Bulgari official website: China Bulgari official website

Introduction to Bulgari:

Bulgari Bulgari-gorgeous Italian jeweler and luxury goods. Bulgari BVLGARI, 1884, a high-grade jewelry brand established in Italy, originated from the cultural essence of ancient Greece and Rome.

Bulgari is bold and unique, noble and classical. Balance also combines classical and modern features, breaks through the strict rules of traditional academic design, and creates Bulgari's unique style inspired by Greek elegance, Italian Renaissance and metallurgical technology in the19th century.

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Bulgari brand story:

BVLGARI, founded in 1884, is an Italian jewelry brand. In jewelry making, BVLGARI takes color as the design essence, creatively uses a variety of gemstones with different colors to match and combine, and then uses bases with different materials to highlight the dazzling colors of gemstones.

Bulgari is bold, unique, noble and classic. Balance also combines the characteristics of classical and modern, breaks through the strict rules of traditional academic design, and creates a unique style of BVLGARI inspired by Greek elegance, Italian Renaissance and metallurgical technology in the19th century.

Sotirio Boulgaris, the founder of the brand, is Greek. 1879, Sotirio Boulgaris immigrated to Naples, Italy, and changed his surname to "Bulgari", which is closer to Italian pronunciation. 1884, he opened a silverware shop in Rome, specializing in selling exquisite silver carvings.

The Bulgari family, formerly known as Boulgaris, lives in Kallarytes, where Epirus is rich in silverware, and runs a silverware workshop in the footsteps of their father. 1857, Sotiris Boulgaris was born. He was the founder of Bulgari brand. He was an apprentice in his father's silverware workshop, and he mostly made hand-carved silverware such as bracelets, buttons, belt buckles and so on. At that time, the new Greek style was popular in silverware, emphasizing the revival of ancient Greek culture and many symbolic decorative totems.

The easy life didn't make Sotiris content with the status quo. He went to Italy with Yugoslav goldsmith Demetrios Cremos in the autumn of 1880 and arrived in Rome in February of the following year. Sotiris officially changed her surname to "Bulgari", which is closer to Italian pronunciation.

1884 In the spring, Sotiris Bulgari opened the first exclusive store of the brand at No.85 Via Sistina Street, with the registered category of "exquisite artworks of marble, metal and wood". In summer, he took his silver carving ornaments to Saint Moritz to sell them. This handicraft won the appreciation of Mr. Martin Mayer, a big wholesaler, and was bought at once.

1905165438+1October 13. BVLGARI opened its third store in 10 through dei Condotti Street (now BVLGARI's Rome flagship store). Sotiris directly borrowed the title of the English writer Dickens and wrote a bigger one under the small "S.BULGARI" signboard.

On 20 1 1 year, Christie's held an auction of precious jewels in the auction history, and Bulgari repurchased seven works that best represented Taylor's brand preference. Some jewels represent actor richard burton's love for Taylor. They met on the set in Rome, and it is said that they fell in love immediately after shooting the first scene.

Their love affair spread all over the world, and the Bulgari store on Condotti Avenue in Rome became their hiding place in this city. Burton once said, "The only Italian word Elizabeth knows is Bulgari."

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