1. Phoenix Life is a brand of Hong Kong Phoenix Life Jewelry International Group. It is a top personalized jewelry service platform integrating jewelry display, inspection, appraisal, communication, sales, custody and auction. With dozens of boutiques and unique distribution network in China, it is the benchmark franchisee of Kimberly and Colorful Yunnan.

Kimberly is synonymous with diamond. Kimberly Diamond entered China on 1995, which is an earlier professional brand company in China. As the first member of "Shanghai Diamond Exchange" and "National Diamond Jewelry Industry Quality and Service Integrity Demonstration Enterprise", the company has independent diamond import and export rights.