I will!
The following is a detailed introduction about the evaluation of Tik Tok store!
1.does the low evaluation of tiktok store affect traffic?
Yes, to some extent.
First of all, the low evaluation of Tik Tok's small store shows that consumers have a poor experience with your products.
When users enter your product page and see a lot of bad reviews, it will reduce their desire to buy, improve the product bounce rate and reduce the conversion rate.
The influencing factors of natural abortion in Tik Tok store are closely related to product quality.
The evaluation of high-quality products is related to its click, collection and transformation. If your product evaluation is high and the conversion and collection are low, the system certainly thinks that your product quality is not high and does not recommend traffic to your store.
The second is to influence people's choice of your goods.
If you can't broadcast live, then your products need talented people to promote them. If the evaluation of your Tik Tok store is very low, it will greatly reduce the confidence of talents in you, and you will not be selected.
Talent promotion is also an important channel to bring traffic to Tik Tok stores.
In addition, the evaluation of Tik Tok store is also one of the core indicators of the score.
The experience score of Tik Tok store and the dsr score of Tik Tok store are related to the evaluation of Tik Tok store.
The lower the praise, the lower the score; The lower the score, the lower the weight of the store, which will not only affect the flow of the platform to you, but also affect the relevant rights and interests of the store.
To sum up, the low evaluation of Tik Tok stores not only affects traffic, but also affects commodity transformation.
Therefore, if the favorable rate of your store in Tik Tok is too low, you must find ways to improve it.
Second, how to improve the favorable rate of Tik Tok store?
0 1, praise.
If the evaluation base of your store in Tik Tok is too small, just a few bad reviews will greatly reduce your favorable rate. In this way, you can improve the evaluation base of your small shop in Tik Tok-urging praise.
Push for praise, and let those users who have never given praise give a praise.
However, it should be noted that urging praise should not be too frequent, which may easily arouse users' disgust. If there is no praise, it will attract bad reviews. How does Tik Tok store solve the problem of bad reviews? Click on the article link to view the Tik Tok store. What should I do if I encounter a bad review? Is there any way to solve the problem of bad reviews in Tik Tok stores?
In addition, you can also encourage consumers to give you comments by replying to favorable comments.
Finally, you can turn on the automatic invitation option in Settings-Service Evaluation Settings to remind users to give favorable comments after placing an order.
02, product description and quality.
The most fundamental reason for the low praise rate of Tik Tok store is the product quality.
Most users who are very satisfied with the product will take the initiative to evaluate it, so improving the quality of the product is the key.
In addition, your product description should be realistic and don't give users too high a guarantee. If the product is exaggerated in the description, but the quality of the product obtained by consumers after purchase is average, it is easy to attract bad reviews or even report.
03. Service attitude.
If you have a good service attitude, actively solve users' problems and leave a good impression on users, users will also take the initiative to praise them.
04. Follow up the bad reviews.
Once the store has a bad review, it must be followed up in time. You can contact the flying pigeon first, ask the customer the reason for the bad review, analyze the problems raised by the customer, and actively solve them, and then ask the user whether to modify the evaluation.
Partial compensation can be made for product defects. If the user is not satisfied, it is recommended that the user return the goods directly.