Date of establishment: 1847.
Place of establishment: Paris, France
Cartier, with a history of 160 years, has written a brilliant chapter in the history of magnificent and exquisite jewelry and watches. Cartier's name is as dazzling as its jewelry, and its light cannot be forced to see. 1847, Louis-Francois Cartier took over Adolphe Picard's jewelry workshop at 29 Montague Street in Paris, where the Cartier brand was born. Immediately, he caused a sensation in the court with his innovative colored gems ornaments, which not only won the praise of Charles Louis Napolé on Bonaparte, but also enjoyed high reputation in Europe, as far away as Russian, Indian and South America. King Edward VII appointed him to make 27 crowns for the coronation ceremony, and he was known as the jeweler's emperor and the jeweler of the emperor. The royal families of many European countries also issued letters of appointment to him. 1888, Cartier tried to wear a mechanical watch on a gold bracelet inlaid with diamonds; By 1904, Cartier's gold watch for his old friend Santos became an instant hit. Since then, Cartier watches have always been the pets of the upper class, enduring.
1899 Cartier moved to its current address, Paris Peace Street 13. Later, Cartier's three brothers Louis, Pierre and Jacques inherited the family business. They traveled all over the world, from India to Russia, from the Persian Gulf to the New World. Cartier established branches in London and new york in 1902 and 1909 respectively, which laid the foundation for Cartier. Cartier quickly won the favor of the European royal family. 1902 Prince of Wales, who was about to become King Edward VII, once praised Cartier as "the jeweler of the emperor and the emperor among jewelers". He also appointed Cartier as the royal jewelry supplier of the British royal family in 1904. The exotic culture experienced by the three Cartier brothers when they traveled around the world deeply influenced the style of Cartier's fine products.
Cartier is not only a talented timekeeper, but also has a precise mind and keeps studying technology. The magic clock is a stunning masterpiece of jewelry inlay, which pushes the declining clock making technology to a new milestone. Today, every Cartier watch uses Swiss parts, which is the perfect combination of creativity and technology. Cartier's art field is constantly expanding, including leather goods, glasses, writing tools, lighters, aromatherapy, scarves and various exquisite accessories. After 150 years of classics and romance, Cartier has stepped into a brand-new field, launched a series of limited-edition designs, and opened the first boutique in China in Beijing, emitting magnificent and dazzling light. Love is unconditional pay, love is priceless return-this is the true meaning of beauty in the world.
In the 1970s, amid the voices of anti-war and peace, people began to trace back to a long-forgotten true love. At the same time, Cartier originated from his love for life, people and everything in the world, and created a series of jewels, which used gold as a metaphor for the glory of love, diamonds as a symbol of eternity, and ingenious designs to praise love. Love is the glory of life. Cartier, with the most precious material in the world, marks a deep affection and keeps the spark of life warm forever. Platinum is deeply loved by modern people because of its bright and elegant luster. Platinum refined by ancient Egyptians from precious metals such as gold, palladium and copper has been buried with Egyptian civilization until Cartier introduced platinum jewelry series. Cartier necklace
The brand of this enterprise ranks179th in the top 500 world brands compiled by the World Brand Lab in 2006.