Furla
Country or region: Italy
Creation time: 1926
Founder: Mr. Furlanetto
Furla brand introduction.
Furla, a brand from Italy, was founded by the Furlanetto family on 1927. It is one of the few companies in Italy that still combines family management with modern management structure. Furla is headquartered in Bologna, an Italian city full of humanistic feelings and exquisite elegance. Strictly following the basic Italian style and creation, the brand has become a unique symbol.
Furla, an Italian leather brand, is famous for its excellent quality, attracting urban women who emphasize fashion and quality. Furla's brand image is mature, feminine and humorous. Furla makes women's attitude towards handbags easier and more special.
Furla has branches in Italy, Japan, USA, France, Spain, China, Hong Kong, Britain, Australia and Germany. ◆ Furla product category:
Handbags, wallets, small leather goods, belts, ready-made clothes, jewelry, watches, shoes, key chains.
Groups to which Furla belongs:
Furla company
◆ Stars who like Furla:
In the fashion world, Furla may be admired by many famous ladies. Female stars ElizabethHurley and RubyWax both like Furla's wallet very much. LauraBush, the current first lady of the United States, also carried a black Furla)Chelsea bag when she visited China.
◆ Furla official website:
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◆ Furla brand story
Furla was born after the First World War. The main goal of the founders sAldo and MargheritaFurlanetto is to provide all kinds of leather ornaments and accessories for female consumers to meet their growing demand for these goods after the war. From the initial commercialization to the later industrialization, the variety of Furla products tells the changes of lifestyle and social rhythm in different times.
1955, Aldo opened Furla's first shop in ViaUgoBassi, the core area of Bologna.
In 1970s, the company was taken over by his children Giovanna Furlanetto, Carlo Furlanetto and PaoloFurlanetto, and the first handbag series with Furla logo was born. Thanks to its avant-garde style positioning, unconventional production technology and special materials such as nylon and rubber, after a series of innovations, Furla quickly gained wide recognition. Independent women liberated in the new society pay more attention to new fashion trends, and this decisive corporate strategy change is in line with the needs of these women. The development of the company is also constantly innovating with the launch of new products. Dawn in the' 80s.
Giovanna combines his father's tradition with his own style. Meanwhile, Carlo and Paul are in charge of brand strategy. Furla created the concept of luxury goods within every woman's reach, and immediately became a brand eagerly sought after around the world. High quality, classicality and functionality are the remarkable features of their handbag products.
After Bologna, Furla opened stores in Rome, Paris and Madison Avenue in new york.
From 65438 to 0980, Furla began to explore a long-term distribution network construction plan.
In 20 12 years, the company achieved a turnover of 2120,000 euros, which benefited from sincere respect for Italian design when making every decision.
20 14 On May 20th, Furla's first concept store in Guangzhou officially opened in Lipper Plaza, Guangzhou.
◆ Furla purchase method
Go to Shopbop to buy Furla
At present, the brand is distributed in 9/kloc-0 countries around the world, with 328 boutiques, including 53 direct stores/kloc-0, more than 290 department stores and specialty stores/kloc-0, and 5 subsidiaries and online shopping stores located in the United States, France, Japan, Hong Kong and South Korea respectively. Flagship stores in Rome, London, Hong Kong and Beijing also fully reflect Furla's international expansion plan. (as of 20 13)
Furla stores are located in China: Beijing, Chongqing, Hangzhou, Harbin, Hefei, Jinan, Kunming, Shanghai, Shenyang, Shenzhen, Tianjin, Wuhan, Zhengzhou, Hong Kong, Macau and Taiwan Province Province.
Beijing:
Shop SB 122B, Beijing International Trade City Tel: +86 10 65055978
Beijing Guangxin Tiandi Boutique Zone A Tel: +86 10 6533 1977
Beijing Galeries Lafayette Department Store 1. 15 Store Tel: +86 10 63624535
Shop L23 1 of Beijing Financial Street Shopping Center Tel: +86 1066220289
Shanghai:
Store L3-28 of Shanghai Guo Jin Central Shopping Center Tel: +86 2 1 3868 1568.
Store No.238/239, Ganghui Plaza, Hang Lung, Shanghai Tel: +86 2 1 54355025
Shop L2-225, iapm Shopping Center, Maohuan, Shanghai Tel: +86 2 1 54268095
Shenyang:
The second floor of Shenyang Zhuo Yue Shopping Center Tel: +86 24 2276 1608.
Shenyang Shangtai Department Store 1 Building
Shenyang Dunan New Town 1 Floor Tel: +86 24 3 1655960
Hangzhou:
Yintaicheng 1 Building 1F020 Store Tel: +86 57 18797 1882
Hangzhou Vientiane City Shangtai Department Store 1 Building
Shenzhen: Jingji Bai Na KK Mall Store 123 Tel: +8675522905989
Tianjin: Lotte Department Store 1- 1-02 Tel: +86 22 58068538
Chongqing: 65438+ 0/F, Far East Department Store Tel: +86 23 89 180659
Hefei: 65438+ 0/F of Wanqian Department Store Tel: +86 55 16287969 1
Jinan: hang lung plaza 162B Store Tel:+86 5318601513.
Wuhan: Wuhan Plaza 1 Floor Tel:+861572 7021106.
Zhengzhou: the second floor of Dennis Department Store Tel: +86 18039238868
Xi 'an: Shop L27 1, Century Golden Flower Pearl River Times Square Tel: +86 29 8953805 1
Chengdu: L22 1 Store on the second floor of Renheng Landmark Plaza Tel: +86 28 6 1322387
Harbin: the second floor of Yuanda Shopping Center Tel: +86 45 1536036 10.
Guangzhou: Shop 2 16 on the second floor of Freedom Square Tel: +86 20 833 1597 1
Nanjing: Store 65438+jw 007, Floor 0, Xinjiekou Store, Nanjing Golden Eagle International Shopping Center Tel: +86 25888 16046