Cartier? Is a French watch and jewelry manufacturer, founded by Louis-Fran in 1847? OisCartier was founded in Ruemontogueil 3 1 in Paris. Now it is a subsidiary of CompagnieFinancièreRichemontSA.
1874, his son Jaffa Cartier inherited his management right, and his grandchildren Louis Cartier, Pierre Cartier and Gith Cartier developed it into a world-famous brand. 1904, he designed the world's first watch CartierSantos for the pilot Alberto Santos Dumen.
Cartier ranks 1 10 in the 20 18 list of the top 500 world brands.
Extended data:
A hundred years' development history of Cartier high jewelry
1830, the "July Revolution" overthrew the Bourbon dynasty, and the conservative forces finally gave way to the wave of liberalism. The declining aristocrats' enthusiasm for jewelry is undiminished, and the emerging bourgeoisie is full of the desire to spend a lot of money and show their power. At this time, the fashion trend of society continued the classical luxury style, and jewelers sprang up like mushrooms after rain.
1847, Louis-Fran? ois Cartier (18 19- 1904) opened a jewelry store named after himself, and an immortal legend began.
1852, the visionary Louis Francois Cartier moved his shop to No.5 Xiaochang Street near the Royal Palace in Orleans. This move soon welcomed Cartier's first distinguished guest-an important artistic figure in Charles Louis Napolé on Bonaparte's period-Countess Denis wilk.
In the era when shell relief prevailed, the countess's first order in Cartier was a retro shell relief necklace. As her husband is the artistic director of Charles Louis Napolé on Bonaparte, Countess Uweikerke's love for this necklace immediately aroused the interest of the royal family.
From 65438 to 0856, Princess Mathilde (niece of Napoleon I) became the first royal guest received by Cartier. Within three years, Princess Mathilde has ordered 55 ornaments from Cartier. On her recommendation, Charles Louis Napolé on Bonaparte's wife EmpressEugnie also ordered a Cartier silver tea set at 1859.
At this time, on the eve of Osman's transformation of Paris, the Italian Avenue presented a bustling style. Ladies came and went in petticoats, and crowds poured into cafes, bringing an endless stream of passengers to this street. Cartier moved here again, attracting all the elites in Paris at that time.
1899, Cartier took an important step and moved the store to13 ruedelapaaix. Subsequently, other jewelers and many fashion boutiques also settled in this noble and elegant neighborhood, making it a trading center and holy place for high-end jewelry in Paris and even the world. This relocation has opened a new chapter in Cartier's development, and also indicates that Cartier's style is maturing.
With the influence of the industrial revolution spreading to the whole European continent, from the end of 19 to the outbreak of World War I, European society entered the "Bellepoque" with rapid economic development. During this period, Europe's culture, art and lifestyle flourished unprecedentedly. Railways began to connect major cities in Europe, and high fashion began to sprout in Paris.
At the same time, soft flowers, vines, lace, ribbons and other curved shapes began to become the new favorite of jewelry aesthetics, and a "garland era" born out of naturalism and gentleness began.
The vigorous development and popularity of "GarlandStyle" benefited from an epoch-making pioneering work in jewelry history-introducing platinum into jewelry creation for the first time, and the leader of this pioneering work was Cartier who never stopped exploring. In the previous jewelry creation, the gold and silver as the main material were too heavy, which would greatly weaken the light of diamonds. Platinum is not only stronger but also lighter.
Its use has promoted the transformation of gemstone setting technology: the "bead tooth" setting method came into being. This method exquisitely sets diamonds on a platinum base, showing regular serrations like beads, adding an extremely feminine touch to jewelry. Its extraordinary strength and elasticity make jewelry have a natural wrinkle expression, thus making all kinds of bold designs possible.
Cartier jewelry designers draw inspiration from flowers, branches, vines and other plants that are common in classical oil paintings, and creatively use expressions such as lace and iron plaid to create a transparent and light texture for the garland style. The use of platinum also provides a strong technical foundation for creating a light and elegant posture of plants.
Since then, Cartier has composed a true flower symphony with roses, daffodils, violets, poppies, pinecones, laurel leaves, ferns and thorns flower. In addition, elegant bows and exquisite water drop shapes also boldly interpret the artistic style of neoclassicism.
In the social field at that time, there was an unwritten rule: to maintain one's position, one needs to imitate and imitate, and one also needs to constantly seek the virtuous and the different. From Princess MarieBonaparte's gorgeous and complicated wedding basket, we can get a glimpse of this upper-class preference.
Therefore, Cartier provides unique "wedding flowers" works for royal brides. Lucien bonaparte is an outstanding descendant of the royal family. He developed this style to the extreme, which can be seen from the chest ornaments, shoulder ornaments and olive leaf crowns that Cartier built for him, and inherited the spirit of Napoleon's family.
These works are typical "garland style". It is precisely because of its bold innovation and uniqueness in this style that Cartier quickly won the love of many royal nobles and laid a long-term and stable foundation for future development.
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Phoenix. A hundred years' development history of com- Cartier high jewelry