Among them, the first two are easier to say, the taste is actually subjective, and the price is objective, but it is not directly related to advanced or not.
Let's talk about work first, sports work.
Summarizing the comments of the industry, we can divide the movement workmanship of Swiss watches into four grades: Geneva Seal Grade, Cologne Grade, Berne Grade and other production grades. If expressed in stars, it is from 4 stars to 1 star. Rolex's movement is equivalent to 2 stars, and similar works include Omega, Baochilai and Seiko GS. (pay attention to the word "wait". There are others).
According to this level, as long as you find a work star above 3 stars, you can find some brands that are more advanced than Rolex. At present, only watches (websites and small programs) provide this kind of evaluation.
It should be pointed out that the brand level does not directly affect sports. Some brands, such as Jaeger-LeCoultre and Vacheron Constantin. There are several grades of watch movements, so it depends on the specific watch model. For example, the workmanship of most movements of Jaeger-LeCoultre is 2 stars, but the workmanship of some large and complex watches of Jaeger-LeCoultre is definitely 3 stars (that is, valley level). So did Vacheron Constantin's trip to Lu Wu. Chopin brand's movement grades are more diversified, including L.U.C Geneva Seal Class 4 star, ETA Primary Polishing 1 Class star. Therefore, it can only be said that some of Chopin's series are more complicated or more advanced than Rolex, and it cannot be said that Chopin is more advanced than Rolex. Look at the following two pictures.
Complex functions are easy to define.
Rolex's most complicated functions are Sharo calendar and code watch. The Sharo calendar runs according to the annual calendar, and the code table should be divided according to whether there are columns or not. Rolex Daytona movement is equipped with a cylindrical wheel, and the running score should be 10. Then, we only need to find more complicated functions than 10, and we can find a watch more complicated than Rolex. Such as perpetual calendars, spring watches, and so on. Jaeger-lecoultre has many complex functions higher than 10. This is true in all countries. Roger Dolby, not to mention RM.
The price is good and the taste is hard to distinguish.
Price is an objective quantitative index. Better statistics. But taste is very subjective. It can be said that different people have different opinions.
Listen to an experienced salesman tell you which watches are more advanced than Rolex.
"I have dealt with old Beaver and are friends. He is famous for his energy. He likes to give the cheese from his farm as a gift. "
David is a shop assistant in Regent Street, Switzerland, which was the topic of conversation with him last time I went to London. He is also an energetic man. He talks endlessly about his watch.
Old Biver is the former head of the watch department of LVMH Group. He finally quit backstage on 20 18 due to health problems. He is a legend in the watch industry. He likes to give his native products as gifts to others. I still remember the Basel exhibition in 20 18, when LVMH cooperated with China Aerospace. Old Beaver gave NASA a big cow bell.
David's encyclopaedia of clock walking can be described as profound, and he is very funny. Chatting can bring jokes unexpectedly. He is not only a watch seller, but also a very comfortable consumer.
"Do you know what kind of watches are iconic and what kind are classic?" When we were studying Vacheron Constantin, David raised such a question.
We have never thought about the classification of watches from this angle, and we have nothing to say at present. He went on to say, 1977, Vacheron Constantin launched the stainless steel case watch model 222 to commemorate the 222nd anniversary, which is the blueprint of today's worldwide series.
"Cover up the sign, can you still recognize what this watch is?" He showed us Vacheron Constantin's logo on the dial.
Then he pointed to the watch and said, "We can still recognize it as Vacheron Constantin from the Maltese cross ring on the bezel and the strap designed with this semi-Maltese cross chain."
The same sports watch of any other competitor brand has no such remarkable characteristics. Pointing to another brand of fine steel watch on his wrist, he said, If I cover the Logo, you may feel like Patek Philippe and others, right?
"TV shape", David said, he likes to use this word to describe the shape of his watch, because when he was young, the TV was still in the shape of a round square shell, similar to a pillow or cushion. He suddenly said that his son refused to admit that he was a TV model because all the TVs his son had seen were rectangular flat panels.
"This is the difference between iconic design and classic design. This is why people are willing to pay twice the price for this Vacheron Constantin. "
I think David may be a fan of Vacheron Constantin, and his understanding and praise of Vacheron Constantin is not over yet. He went on to say, "The sexy thing about Vacheron Constantin is that the most distinctive thing is that they provide maintenance services for all antique watches (products since the birth of 1755), which other brands in Regent Street can't do."
There is also Vacheron Constantin's attic craftsman customization service. "That's called customization. As long as you provide some ideas about time, Vacheron Constantin will try to help you realize it, then pay millions of pounds, spend years or even ten years waiting, and finally get a unique product that fully meets your vision. "
Patek Philippe
No one can really own Patek Philippe, and it can only be left to the next generation.
Vacheron Constantin
You can have time easily, but you can't have Vacheron Constantin easily.
slip down a (mountain) slope
Creator of classic timepieces
Breguet
The pioneer of the invention of clocks and watches, the inventor of tourbillon.
Hu Bo
Fusion art
Audemars Piguet
Control tradition and create innovation.
Richard miller
It is called "Billionaire's Entrance Ticket"
Roger Dubs
Bold innovation, outstanding, superb technology.
Jaeger-lecoultre
You need a real watch.
Athens observation
Inspired by ocean currents.
Harry Winston
Star jeweler
Zhu Na
Invention and manufacture
HYT
MB & ampF
Gillard-Peregao
Show dignity
lange
"German Cousin"
These brands of watches are positioned higher than Rolex, and the prices are generally more expensive. It's just that in recent years, with the changes in the market, it's somewhat different. Friends, just look, don't be serious!
There are many more advanced watch brands than Rolex, and the difference in brand positioning does not directly represent the quality of watches.
Speaking of world famous watches, the brand that most people think of first is Rolex, but in fact Rolex is not among the top five famous watch brands in the world, just because of the marketing effect of Rolex, the brand image of Rolex is deeply rooted in people's hearts.
If we want to say that Rolex with ranking level belongs to luxury level, then it is the top brand, ranking level does not mean that the price of the watch is higher, nor does it mean that the quality of the watch is not as good as advanced.
Patek Philippe
Patek Philippe 1839 started, ranking first among the top ten famous watches in the world. It is the only truly independent watchmaker in Switzerland. Every watch is handmade and can be regarded as a work of art. ..
Vacheron Constantin
Vacheron Constantin was founded in Geneva, Switzerland on 1755. It is one of the world famous watch brands and the oldest watch factory in the world. Vacheron Constantin inherited the essence of traditional Swiss watchmaking, innovated many watchmaking techniques and made great contributions to the watchmaking industry.
Audemars Piguet
Audemars piguet is one of the three famous watchmaking brands in the world. It was founded in Switzerland on 1875. Audemars piguet inherits and develops the essence of Swiss traditional watchmaking, and always adheres to the brand concept of "controlling convention and creating innovation". Every Audemars piguet has concentrated the exquisite skills of the brand and stood out from the crowd.
Breguet
Breguet is a brand of Swatch Group, founded in 1775, with a history of 240 years. Its three most representative inventions with complex functions are tourbillon, perpetual calendar and three-minute reed.
Jaeger-lecoultre
Jaeger-LeCoultre is an advanced watch manufacturer located in Leshan Street, Switzerland. Jaeger-LeCoultre was founded in Jura Mountain, Switzerland on 1833. It is a subsidiary of Richemont Group, a Swiss luxury goods, and also an important watch brand in watchmaking history.
slip down a (mountain) slope
Blancpain was born in 1735. It is the oldest watch brand in Switzerland, the first registered watch brand in the world and one of the top complicated mechanical watches. It is one of the few brands in the world that can independently design, develop, manufacture, assemble and sell.
lange
Langer brand was founded in 1845, which is a very accurate German mechanical watch brand. One of the top ten watches in the world.
earl
Earl was born in 1874, and has always been adhering to the brand spirit of "always making demands better".
Richard
These brands are all higher than Rolex, and some brands, such as Roger Dolby, Van Cleef & Arpels, Jacques Delo, Zippo, Athens and Parmigiani, are all higher than Rolex.
Summary: ranking is not the main condition for choosing a watch, but depends on the quality of the watch, the stability of the movement, and whether the individual is suitable and likes it.
Quite a lot. Famous ones include Patek Philippe, Vacheron Constantin, Audemars Piguet, Langer, Richard Muller and so on. Less famous are Roger Dube and Zhu Na. Actually, it depends on the price. It's simple.
Rolex, accurate and durable. Simple in shape, even a little old-fashioned, clumsy and never thorough. (because its movements are not ornamental). Recently, Rolex has designed some new models, such as Blackwater Ghost and Daytona. Moreover, the movement also uses 3235, and the diameter of the watch is enlarged to 40 mm, because there is basically no complicated movement, which can only be regarded as a tool table with excellent practicality. The so-called top watches are: Patek Philippe, Vacheron Constantin, AP, Blancpain, Breguet, GP, Lan Zhi, and so on. These watches are more ornamental and artistic.
Does Casio count? The official price of an electronic watch is 60000!
What are the more advanced watch brands than Rolex?
As a high-end watch brand, Rolex has many brands above Rolex in brand positioning. Only the level of brand positioning does not represent the quality of watches.
Many watch brands positioned above Rolex are not as accurate, stable and durable as Rolex. Therefore, although Rolex is not the best brand, it is definitely a high-end watch with the highest popularity and sales volume.
Let's talk about a few relatively unpopular high-end watch brands.
Roger Dubs
1995 was founded in Geneva, Switzerland. The founder named the brand after himself. It took Roger Dube only 20 years to become a first-line watch brand.
The overall design of Roger Dube's watch is very sharp, and the overall style of the dial is too large. Many styles of watches have dials as high as 45mm or more, which requires a certain physique for an Asian wrist to control. This is also in line with the fearless and uncompromising spirit of the brand.
Showing unique personality and style with extraordinary courage is Roger Dube's style declaration to every wearer.
Richard mill
The positioning of this brand is absolutely high-end, and the pricing is absolutely beautiful. Entry-level watches also cost about 600,000 yuan, and the average price of watches is as high as 2 million yuan, just like the public's perception of it, "tickets for high-end life."
This brand has been sought after by many stars, such as Lu Han, Guan Xiaotong, Wilber Pan, Jerry Lee and so on. Many sports stars also like this brand of watches.
The unique patented technology enables the watch to withstand huge gravitational centrifugal acceleration. In the past, we didn't recommend wearing a mechanical watch to play golf or strenuous exercise, but Richard Mill can!
Pama Johnny
It is also a young high-end brand, 1996 was founded in Switzerland by Michel Palmayoni. It is also a high-end brand named after its founder.
The most impressive thing about Parma Johnny is that the watch belts of this brand are basically Hermes belts. I believe only Parma Johnny can make such a big investment.
Whether it is the polishing of the movement or the exquisite details of the overall watch, it is commendable. As long as you are a watch lover, you will like Parma Johnny's persistence.
These are just relatively small brands. On top of Rolex, there should be traditional top brands such as Patek Philippe, Lan Zhi, Audemars Piguet, Vacheron Constantin, Glashü tte and Jaeger-LeCoultre.
But this will not stop us from liking Rolex, because at least Rolex is purer and better at making simple mechanical watches. It will cater to the needs of the public, knowing that all we need is these basic functions.
Patek Philippe, Vacheron Constantin, Audemars Piguet, Lan Zhi.
Too many, in fact, bringing such an expensive watch is more of a brand belief. Patek Philippe and Vacheron Constantin are world-famous watches.