Cartier is the most outstanding representative of the world jewelry industry. King Edward VII of England once praised him as "the jeweler of the emperor and the emperor of jewelers".
Cartier represents class, taste, wealth, nobility, loyalty and eternity. Cartier, which has about 65,438+070 boutiques in the world, has always adhered to the business philosophy and service concept of pursuing truth, goodness and beauty after more than 65,438+050 years of market tempering. This spirit also keeps Cartier's reputation as a dragon worshiper forever.
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Cartier Jewelry 1847 was born in Paris, and its founder is LouisFrancoisCartier.
After Charles Louis Napolé on Bonaparte came to power, the flashy atmosphere in Paris was restored, and the ball banquet became a regular social activity. Cartier was recommended by Napoleon's young cousin Princess Mathilde, and her business is getting bigger and bigger. 1859, Cartier entered the Paris fashion center-Avenue Italia.
LouisJoseph, the third generation of Cartier family, is the soul of Cartier culture.
He has outstanding artistic talent and is a shrewd businessman. He found designer CharlesJacqueau to create world-class jewelry for him, and also found JeanneToussaint, an outstanding female designer known as "Jaguar", which made Jaguar jewelry a symbol of Cartier.
Louis Joseph is like a poet who pursues perfection, and like a magician, he can realize his perfect dreams one by one. He led Cartier into a new era.
The three brothers are constantly collecting precious design elements around the world, feeling the charm of local culture and constantly drawing inspiration. The three brothers continued to travel around the world, looking for treasure and curiosity.
Pierre went to Russia to find the best enamel and precious jade for carving animals.
Jacques went to the Persian Gulf to look for flawless pearls; He also went to India to transport the exquisite jewelry of local tyrants back to the London studio for redesign; The two brothers also bought a large number of pearls and precious stones from the Indian prince in partnership.
Louis, the eldest son, is a brilliant designer who revolutionized the use of platinum in jewelry inlay.
Cartier jewelry is deeply influenced by the cultures of Russia, Egypt, Persia, Paris, France and other places, especially the inspiration of oriental colors. Through geometric figures, a completely abstract design is formed to express the characteristics of foreign culture in a special way.
References:
Baidu encyclopedia-cartier company