The core audience of the blind box is the post-95 s. Most people of this age like to follow the trend. Remember the shoe series that was very popular before? Of course, this is a hobby in the eyes of many rich people, but the consumption is really amazing. Blind boxes seem insignificant to shoes. There are thousands or even hundreds of thousands of shoes, and every pair of shoes seems to be their treasure. We all know that girls can appreciate the value of jewelry and bags, such as the most classic styles of Hermes. If a pack is hard to find, it will form a price monopoly.
The same is true of shoes, even second-hand shoes. People will rush to buy. Such a pair of shoes with thousands of pieces can even be sold to millions. It's really not bragging, but it did happen. The blind box is naturally like this. Like many things, tens of dollars is limited, which means that many people can't receive a complete set of blind box dolls, which is the same as a bag of shoes is hard to find and a box is hard to find. We can't see what's inside when we buy a blind box. Maybe your new blind box is the one you already have.
In fact, this consumption pattern appeared when we were young, which is the magician's pastry. We all like to collect the cards inside, and it doesn't matter whether we eat them or not. Some cards can be exchanged for prizes when they are collected in sets, and some prizes are very expensive, such as a bicycle and a ticket for a family trip, which accelerates people's behavior of collecting cards. Buying a blind box is not such a consumption concept, but it seems that this consumption concept has always been applicable to a generation, that is, the children of the cluster magician card have grown up.