Japanese music heavyweight female singer, a key figure protected by the government, has become one of the three major singers. When I was a child, I worked as a model advertisement and performance host. Songs are deeply sought after by people of all ages for their original lyrics and diversified styles that go deep into the hearts of contemporary young people. Leading the fashion trends such as painted nails and big-eyed doll makeup, it is known as the Asian fashion vane. Asian pop music leader. It has a certain position and influence in Asia and even Europe and America. Ayumi Hamasaki has become synonymous with fashion and commercialization.

Similar to Doraemon in Japanese manga and Japanese drama Under One Roof, Ayumi Hamasaki is also regarded as one of the symbols of contemporary Japanese pop music. Ayumi Hamasaki is also considered as one of the symbols of Japanese pop culture which is popular in Asia. She is regarded as a fashion representative of the younger generation in Japan (especially women aged 10-30), leading the fashion trend in Japan and even in Asia, and playing a mainstay role in Japan's rapidly changing pop culture. In Asia, Ayumi Hamasaki, a household name, has been given many famous titles, including "Japanese pop music master", "fashion master", "Japanese queen", "Asian queen" and "stepsister", among which "Japanese pop music master" and "stepsister" are the most common. Some critics also pointed out that Ayumi Hamasaki had the deepest definition of the way that Japanese pop music promoted and managed female singers and so-called idol singers.

She always appears frequently and regularly on the covers of famous Japanese fashion magazines such as ViVi, SCAWAII, CAWAII and Popteen, which makes her a weather vane of fashion clothes. She has also appeared in the international fashion magazine Vogue, namely the gorgeous Ayumi Hamasaki and Dolce &；; As a model, D & ampg is also another famous brand Christine? Christian dior's jewelry endorsement. She also won many awards in beauty and costume elections in Japan, and was selected as the most popular female singer in a survey conducted by Oricon in 2006. In terms of clothing accessories, she is famous for her frequent use of famous brands, such as Louis Vuitton, alexander mcqueen, Chanel and so on. Incidentally, Ayumi Hamasaki, who likes Shibuya 109 and is influenced by it, put forward the design scheme behind the scenes. The first brand is "Material Girl". On the 6th floor of Shibuya109! However, this brand was not designed by Ayumi Hamasaki herself (she put forward the design scheme). Now it has been outsourced to other girls to plan and design this brand of clothing, and this year it was merged by another clothing brand, HEAVENARK.