Louis Vuitton, a French luxury brand, deals in handbags, travel goods, small leather goods, accessories, shoes, clothing, watches, high-end jewelry and personalized customized services. The logo of Louis Vuitton originated from the abbreviation LV of the brand founder Louis Vuitton, and its brand name is the full name of the founder, which created the first generation LV pattern.
Since then, the pattern of capital letter combination LV has always been the symbol of LV leather goods. From the early LV suitcase to the ever-changing LV fashion show on the runway in Paris every year, the reason why LV has always stood at the top of the international fashion industry and stood proudly among luxury brands lies in its own unique brand DNA.
The story of Louis Vuitton
Louis Vuitton got married on 1854, and made an important decision in the same year to set up his own company. Louis Vuitton made a far-reaching and important decision immediately after the establishment of the company, that is, covering one of the suitcases with durable and waterproof canvas material. Louis Vuitton has launched a brand-new product, which is easy to transport.
The surface of this suitcase is covered with high-quality gray waterproof canvas, the four corners are covered with metal, and handles and brackets are installed. The beech strips on the surface are nailed with rivets. The interior design is also very intimate, and a row of bottom boxes and compartments are convenient for placing all kinds of clothes and elegant lining. Once it came out, orders from princes, nobles and even the royal family poured in, and the Louis Vuitton brand became famous.
Louis Vuitton luggage, full of creativity and outstanding craftsmanship, won the bronze medal at the 1867 Paris World Expo, which proved its strength. With the great popularity of Louis Vuitton brand, there are also a lot of imitations. At first glance, the appearance is the same as Louis Vuitton, but the price is much lower. In order to prevent malicious forgery, Louis Vuitton striped suitcase was born in 1872.
The above contents refer to Baidu Encyclopedia-Louis Vuitton.