First, whether the brand's jewelry quality is up to standard, you can completely ignore this. As long as it is a regular jewelry store, they dare not sell things that are not up to standard because they can't afford to pay. Therefore, you can ignore the jewelry quality of brand stores.
Second, the price is related to the brand value and has nothing to do with the gold you want to buy. The price difference of tens of yuan is only the price difference of marketing cost, and the gold raw materials are actually the same.
Third, as for which handicraft is good or not, it's entirely up to you. Only you like it or not, there is nothing good or not. These two stores are made by first-line foundries, and the technology is no problem. So, you don't have to worry about anything, just ask yourself if you like this style and choose it.