I. Introduction

After 10 years of hard work and struggle, with the attention of many authors and users who love the starting point, the leading brand of original literature represented by "starting point" has established a perfect electronic network publishing mechanism integrating creation, cultivation and sales.

It has become an excellent online publishing platform for literary works in China and established an influential leading position in the industry. In the future, the starting point will continue to focus on the purpose of website construction, and strive to build a leading cultural brand in China.

After the launch, it won many honors such as "Best Brand of the Year" in many expositions, "Excellent Traditional Enterprise" in excellent websites, and Forbes China New Media Award. From 2006 to 2007, among the top 10 works in the annual search list of Baidu novels, there are 8 works from the starting point, and there are not a few works with a click rate of more than10 million.

Website traffic ranks among the top 30 websites in China. At the Shanghai Conference on Literature and Art held in April, 2008, the entrepreneurial achievements of the starting point aroused enthusiastic response.

Light up. Com will seek further innovation in business model, make new expansion in advertising and wireless products such as WAP and KJAVA, and create new sustainable profit growth points. The starting point network will also set foot in the fields of entity publishing, film adaptation, animation adaptation, etc., and seek the cooperative development of many peripheral media derivative products.

Qidian.com will also actively expand overseas markets, devote itself to further expanding the group of authors and readers, tap the potential of successful business model of Qidian.com, and build itself into the world's largest Chinese literature creation and reading platform.

Second, the slogan

There is no end to reading and writing at the starting point-this slogan has always been the creative goal of many fantasy, magic, martial arts and military novel writers at the starting point. With a rigorous writing attitude, we insist on innovation and change, and communicate directly with book lovers to make the starting point have many domestic first-class original works, so that book lovers can read the excellent books serialized by the authors at the first time.