1. Zhou Dasheng is one of the leading gold and jewelry enterprises in China, with perfect sales channels and brand premium potential, and achieved rapid growth at low cost with the operation mode of "light assets+flattening".

2. The rapid expansion of the company's revenue scale comes from the company's accurate market positioning for low-tier cities and the cooperative exhibition store structure of "self-operated and franchised stores".

On the one hand, the company's development strategy focuses on the low-end market and high-end market.

4. On the other hand, the company adopts the combination of "joining first+self-management". Achieve national coverage by joining mode, help brand upgrade by self-operated mode, and improve the company's operating income in both directions.

5. Under the operation mode of "light assets+flattening", the company removes the production links with low added value in the industrial chain, exports enterprise management, design and brand value, and obtains a profit model with low cost and high growth.