First of all, the complex gold inlay process and high labor cost are one of the important reasons for Chow Tai Fook's high gold price. Chow Tai Fook Gold requires not only complicated design and hand-making, but also very fine polishing and processing. Moreover, the jewelry and diamonds embedded in Chow Tai Fook's gold jewelry are of the best quality, which also makes the price of gold jewelry higher than other brands.
Secondly, the brand value of Chow Tai Fook Gold is another important factor that determines its price. Chow Tai Fook, as a prestigious gold jewelry brand, has brought a large number of consumers and loyal fans with its good brand image and brand reputation. This has also led to the high popularity of Chow Tai Fook's gold brand, and the desire of consumers to choose Chow Tai Fook's gold jewelry has also increased accordingly, which will naturally affect the pricing strategy of Chow Tai Fook's gold.
Finally, the market changes of gold and the relationship between supply and demand will also affect the price of Chow Tai Fook gold. The gold market is very volatile, because gold is a widely held and traded asset, and the relationship between supply and demand in the gold market and the fluctuation of gold price have great influence. Therefore, the price of Chow Tai Fook gold may also be affected by market factors and the relationship between supply and demand, further leading to price fluctuations.
To sum up, Chow Tai Fook Gold is expensive because of its complex production technology and the highest quality jewelry and diamond materials, as well as the influence of Chow Tai Fook brand and the relationship between supply and demand in the market.