Current location - Plastic Surgery and Aesthetics Network - Jewelry brand - Why did Swarovski's jewelry depreciate so quickly?
Why did Swarovski's jewelry depreciate so quickly?
Swarovski was founded by Daniel in 1895? Founded in Austria, Swarovski is the world's leading crystal manufacturer, providing a large number of high-quality cut crystal stones for fashion, jewelry, crystal lamps and other industries every year.

A very important factor in preserving the value of jewelry lies in its rarity. The rarer the gem is, the greater the value-added space is, and the older it is, the more valuable it is.

The materials used in Swarovski jewelry are all crystals and ceramics, not rare metals. In fact, Swarovski jewelry has no jewelry value.

People are willing to buy swarovski jewelry because of its beautiful appearance. Swarovski will stack crystals and other materials in an orderly way, which will show colorful colors when worn on the wrist or neck.

For example, a famous necklace is called the Eye of the Devil, and its unstable inlay makes it controversial.

Many people buy jewelry to look good and add their own highlights. However, the shortcomings of easy dropping and the universality of materials are damaging the value of jewelry.

Moreover, because crystals and other materials are simple to make, there are many counterfeit Swarovski jewelry on the market, and some people even find that crystals will fade after they are bought at the counter.

You can't wear it when bathing, swimming or sleeping, because a little squeezing or collision under pressure may make the crystal fall.

Therefore, many people will fall into the dilemma of constant maintenance after buying Swarovski.

In fact, in other words, apart from the design concept behind Swarovski jewelry, its own products have nothing to collect.

Many people are disappointed with Swarovski jewelry because of the strong substitutability of materials and the after-sales problems caused by product quality.

Therefore, many Swarovski jewelry on the market devalues quickly and takes a short time to update.

Therefore, if you have some financial strength at hand, there is no particularly strong demand for the pursuit of color.

You can choose to buy other jewelry and try to buy some rare gems, which will increase more value.