1. Features: First, the artistry of the jewelry propaganda film.

Jewelry itself is a work of art, and designers put a lot of energy and time into the process of making jewelry, so every piece of jewelry is a precious work of art, and jewelry promotional films for jewelry naturally need artistry. To experience the artistic conception of jewelry in the film, we can find someone who matches the jewelry temperament to wear it and set it off, then its temperament will come out. In addition, the environment for shooting jewelry videos is also very important. Whether it is celebrity social occasions or antique cultural places, the art and temperament of jewelry can be reflected.

Second, the comprehensive characterization of jewelry videos.

One of the purposes of making promotional videos is to show all aspects of jewelry, so making promotional videos of jewelry is also to better depict the beauty of jewelry. Before making jewelry promotional videos, we must understand and analyze the jewelry itself, and master the characteristics, applicable people, design significance, cultural connotation and other contents of jewelry. Therefore, one of the characteristics of jewelry propaganda film is that it can fully depict jewelry.