First of all, Tiffany's positioning
Tiffany's market positioning is relatively high-end, and it is the queen of jewelry. People with consumption ability and young people who pursue jewelry and design individuality are the main groups, and they belong to luxury brands in jewelry category. The logo of its brand is concise without losing its high-end brilliance, especially like its color-Tiffany Blue. Its packaging color is lighter than the blue of the sky, without losing its characteristics, and it is highly recognizable and easy to remember after reading. Tiffany is mainly decorated with silver, and exquisite key jewelry with shiny diamonds really makes you intoxicated with beauty. ? Second, Tiffany's style? 1, Tiffany t series: Tiffany t series is also the most classic series of the brand. Based on the English letter T, it can be changed into various ornaments, such as a smile necklace, a classic smile symbol, or a round necklace with diamonds, which can be matched with different colors of gems to enrich the visibility of the necklace. ? 2, Tiffany Keys series: Tiffany Keys series is the hottest series, and the key shape represents the shackles that can open love, which means that there will be beautiful and happy love. Keys also have many shapes, such as crown, hollow, petal and so on. , and the choice of space is very large. 3. Tiffany paper flowers? Flower rhyme series: Tiffany paper flowers? Huayun series is inspired by nature. Necklaces are mostly flowers, leaves, fireflies, birds and other natural animals and plants. These real species embody the charm of birds and flowers all the time. ? 4. Elsa Pereti? Elsa Pereti series? The design of the series is simple but representative, and the overall cost performance is the highest. Generally, the basic models are this series, and the representative styles are pistachio necklace and bean necklace. ? 5. Tiffany Save the Wild Series: Tiffany Save the Wild Series is a public welfare series, and its name is taken from "Protecting Wild Animals". Its pendants are also used to protect various animals, such as lions, rhinoceroses and elephants. It is also a responsibility to send a love to the world and protect animals. Third, the price of Tiffany.
The price of Tiffany necklaces usually depends on the material and workmanship. Tiffany necklaces are usually between 7000 and 30000. The first factor that affects the price of Tiffany necklaces is the style. Generally, the style is novel and the price will be lower. Complex styles will be more expensive than similar ones. The second is the material. Generally, necklaces with high materials and fine workmanship will be more expensive, and the general price is around seven or eight thousand. Therefore, when you decide to buy a Tiffany necklace, you should examine it carefully, make more comparisons yourself, and finally find a necklace that suits you.