? Recently, many friends who added me to WeChat or participated in my training and sharing wanted to do a good job in social e-commerce and break through the previous business model, but I found that many people's circle of friends was only visible for three days. My direct instruction is: You must change now and open your circle of friends. And strive to achieve the following five points:

First, adhere to positive energy output.

? As a direct display platform, the circle of friends must let friends around you see your persistence. For example, many people say good morning greetings and share positive energy. This is an expression, which affects people around them through positive energy, so that friends around you will also bless you and think that you have done a good job, which will affect each other. Gradually, the intersection between friends will increase.

Second, provide content with learning value.

? Friends circle is the most direct and intuitive place to show yourself, so it takes energy to output valuable content, so marketing friends circle is the most important step. But in this process, we must ensure the value of the content, preferably something about learning, so that friends can truly realize what we have brought them. What's more, content sharing with learning value is actually laying the foundation for our realization. As long as we make users feel that they have gained something, it is very beneficial to our realization.

Third, let users feel the mentality of taking advantage.

If we simply output valuable content, some users may be bored, so we should learn to actively "seduce" users, that is, let users take the initiative to become interested in our content, but in what way will users take the initiative to take the bait? In fact, it is very simple, that is, to give users an advantage mentality.

For example, we can hold some small activities with prizes and quizzes in the circle of friends. By setting questions and then explaining rewards, users can actively participate, so that our circle of friends can get the attention of others, which is conducive to our fission and spread.

Fourth, career * * *

Fifth, reduce the display of products and increase the dynamic display of life.

? What friends in the circle of friends dislike most must be the products' screen-brushing actions all the time, as well as all kinds of delivery, all kinds of money and all kinds of joy. If you do too much of this kind of action, it will definitely cause disgust. Therefore, we must restrain ourselves, reduce the frequency of sending products, and get at most one a day, but increase the circle of friends in life and fun, and interact with friends more.

Friends circle operation, as long as you do the above five points, ensure that your circle of friends becomes very valuable.