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Basic situation of Suzhou Luomei shopping mall
Suzhou Luomei Mall, namely Suzhou Luomei Department Store High-tech Zone Shopping Center Co., Ltd., belongs to Suzhou Function Group Co., Ltd., which was established in 2003 and is a private commercial group transformed from Suzhou Wujiao Group Company. Luomei Mall is its flagship property, and it also has more than ten diversified holding subsidiaries such as Kim Business Club, import and export branch, antique company, auction company, pawnshop and Jiangsu insurance agency. Located at No.245 Guanqian Street, Luomei Mall has become a microcosm of Suzhou leading the fashion trend.

Merlot Mall * * * has seven floors, with B 1 as a boutique supermarket, and 1 as a boutique clothing, cosmetics, watches, gold jewelry, high-end accessories, high-end luggage and other categories; The second floor is for professional women's wear, handbags, high-end clothing and fashion makeup; The third floor is a refit area for young women's wear, accessories, underwear, fashionable women's shoes and clothing; The fourth floor is men's wear, leisure series, famous products discount area and leather goods repair area; The fifth floor is home, small appliances, children, gifts, customer service center; The sixth floor is a boutique sport. It is similar to Jiuguang and Isetan in Shanghai Meilong Town, but its boutique clothing brands are stronger than these two: GUCCI, PRADA, BURBERRY, SALVATORE FERRAGAMO, ARMANI COLLEZIONI, EMPORIO ARMANI, BOTTEGA VENETA, MAXMARA, CHLOE, HUGO BOSS, DUNHILL, MONT BLANC and many other international brands gather. Merlot Mall put forward 4C service concept: convenience, communication, goods, comfort, especially communication concept, which is very real. Modern people are more rational and personalized in consumption, and they want to communicate and talk in the process. Shopping malls are another excellent communication platform in consumers' lives. Compared with Shanghai, Suzhou's business is more concentrated, and the distribution of commercial projects has not developed in pieces like Shanghai, but it is very logical and natural. The rapid development of business in coastal cities reasonably meets the consumption needs of local consumer groups, but it also puts forward higher requirements for the development of business in Shanghai. How to make the business layout more reasonable, each business district more distinctive and each store more vital!