1. Jet Li: As an international movie star, Jet Li has brought more brand exposure and attention to Chow Tai Fook. He not only participated in the image endorsement, but also actively participated in Chow Tai Fook's product research and development and innovation, for example, he designed Chow Tai Fook's "Dragon Song" series of jewelry.

2. Huang Xuan: As an actor, he also served as the brand spokesperson of Chow Tai Fook.

3. Chris Lee: As a singer, she also serves as the brand spokesperson of Chow Tai Fook to enhance brand awareness and promote sales.

In addition, Wang Kai and Li Bingbing also served as spokespersons for Chow Tai Fook Jewelry Group. These celebrity spokespersons are chosen to promote the brand and raise awareness.