This paper puts forward the concept of 4Ts, which is traceable, transparent, credible and thoughtful. From the traditional 4C diamond standard to the expression of 4Ts connotation, it is the combination of traditional jewelry and internet plus, and it also creates the third industry change.
Chow Tai Fook Jewelry Group was listed on the main board of the Hong Kong Stock Exchange on 20 1 1, and now it has a huge retail network of more than 3 100 retail stores all over Greater China, Japan, South Korea, Southeast Asia and the United States. This enterprise, which is in an indomitable year, has experienced storms with the country and has also experienced magnificent growth.
Opportunities for economic development
In the early days of the founding of New China, the national economy was in its infancy. With the improvement of residents' income in the reform and opening up, the domestic demand market for jewelry began to form and develop in the late 1980s. Buying gold in Hong Kong became a fashion at that time. Chow Tai Fook decided to enter the mainland market.
In the early 1990s, China's economy gradually opened to the outside world, the physical jewelry market developed rapidly, the jewelry production capacity increased rapidly, and the jewelry sales maintained double-digit growth every year.
1In August, 1993, Chow Tai Fook and Wuhan Guomao Business Service Co., Ltd. jointly established Wuhan Xinfu Jewelry and Gold Store Co., Ltd. in Wuhan. In the same year, Chow Tai Fook became the global exclusive distributor of De Beers, the world's largest diamond supplier.
With the help of Xinfu Company, Chow Tai Fook started the preliminary work of exploring the mainland market. After a series of preparations, Chow Tai Fook opened the first jewelry retail store in China on 1998. With the rapid development of jewelry market, Chow Tai Fook's business in mainland China has also entered a period of steady development.