The sales work plan model is short and necessary (1) 1. Understanding of sales work
1, market analysis, formulate sales tasks objectively and scientifically according to market capacity and personal ability. Suspend the annual task: sell xx million yuan.
2, timely work plan, work out the monthly work plan and weekly work plan. And regularly communicate with business-related personnel to ensure that the heads of various disciplines follow up in time.
3. Pay attention to performance management, pay attention to and track the whole process of performance planning, performance execution and performance evaluation.
4, target market positioning, distinguish between big customers and general customers, treat them differently, strengthen communication and cooperation with big customers, and win the largest market share at the same time.
5. Constantly learn new knowledge and new products in the industry, bring practical information to customers, and better serve customers. And get to know excellent suppliers of weak current products in various industries and grades, so as to prepare project cooperation in time when engineers need it, share industry contacts and project information with peers, and achieve a win-win situation.
6. Make friends before placing orders, develop good friendship with customers, think of customers everywhere, treat customers as their good friends, and achieve ideological and emotional integration.
7. Don't hide or cheat customers, and promise customers to fulfill their promises in time. Honesty is not only the foundation of doing business, but also the foundation of being a man.
8. Strive to maintain a harmonious relationship with colleagues, be kind to colleagues, and ensure the smooth implementation of various functions of various departments during the project implementation.
Second, the specific quantitative tasks of sales work
1, make monthly and weekly plans and daily workload. Make at least xx phone calls every day and visit at least xx customers every week, so that potential customers can change from quantitative to qualitative. Call back in the morning to make an appointment with customers, and arrange to visit customers in the afternoon, which takes a long time. Considering that xx is a vast city with a large population and traffic congestion, it is best to choose customers in the same or similar place when making an appointment.
2. Before meeting the customer, you should know more about the customer's main business and potential demand. It is best to solve the personal hobbies of decision makers, prepare some topics of interest to each other, and provide targeted solutions for customers.
3. Collect more engineering information from the bidding network or other channels for the reference of the engineering contractor, and put forward suggestions for the engineering contractor to cooperate with the technical and commercial project operation of the engineering contractor.
4, make records every day, in case you forget the important matters, and mark the important unfinished matters.
5. Fill in the project tracking table and follow up according to the project progress: preliminary design, bidding, deepening design, stocking implementation and acceptance, and complete the work in each stage.
6. Focus on the follow-up of pre-design projects, pay a return visit to customers at least once a week, cooperate with engineering contractors to do the owner's work when necessary, and pay a return visit to projects tracked in other stages at least once every two weeks. The engineer's bidding date and the important date of the project progress should be kept in mind, and the return visit should be tracked in time.
7. Actively strive to participate in the project drawings and scheme design at the initial stage of design, and solve the design work of this major for engineers.
8. In the process of bidding, the corresponding business documents should be sorted out two days in advance, and delivered by courier or to the engineer to prevent any omissions and mistakes.
9. After bidding, pay a return visit to customers in time and ask about the bidding results. After winning the bid, take the initiative to ask for deepening the design, help engineers undertake all or part of the design work, and prepare the drawings (equipment installation drawings and pipeline drawings) needed for construction.
10, strive to sign the supply contract with the engineer as soon as possible, collect the advance payment, arrange the stocking in advance, respond to the demand of the engineer with the fastest supply time, and strive for early payment.
1 1, after the goods arrive at the site and the equipment is installed in the project, apply for the technical department to arrange debugging personnel to the site for debugging.
12. Prepare the acceptance documents in advance and collect the money in time after acceptance to ensure a good capital turnover rate.
Third, balance sales and life, and work happily.
1. Organize colleagues to hold xx meetings regularly to enhance mutual friendship and better communication.
Although there is competition between customers and peers, they also need to learn and communicate with each other. I've attended similar parties and asked my clients, and they are all willing to attend such parties. So I don't think there is any contradiction. Colleagues can also enjoy life outside of work, make xx a part of life, and work can be carried out in a happier environment.
For old customers, we should always keep in touch. When time and conditions permit, send some small gifts or entertain customers. Of course, banquets are not the purpose, but communication can enhance each other's feelings and better communication.
3. Take advantage of off-duty hours and weekends to attend some classes, learn more about marketing and management, constantly try to combine theory with practice, check the latest information and products in the industry on the Internet, and constantly improve their abilities. The above is my sales work plan for this year. There will always be all kinds of difficulties in work. I'll ask the leader for instructions and discuss with my colleagues. I will try my best to overcome them and make my greatest contribution to the company.
The sales work plan model is short and pithy (2) 1. Study hard and improve your professional level.
One is to spend time learning marketing knowledge (especially liquor marketing) through various channels, and learn some successful marketing cases and cutting-edge marketing methods, so that their marketing work has certain knowledge support. Secondly, I often consult, communicate and learn from company leaders, regional merchants and marketers in other industries in the market, so that my business level, market operation and grasp, interpersonal communication and other aspects have been greatly improved.
Second, further expand sales channels.
The sales channels in xx market are relatively simple, and most products are sold through circulation channels. In the second half of the year, under the premise of doing a good job in circulation channels, we should further expand to supermarkets, restaurants, hotels and group buying channels. In the second half of the year, we will mainly do more work in the three systems of industry and commerce, education and forestry with many system numbers and heavy reception tasks, and gradually penetrate into other enterprises and institutions.
Third, do a good job in market research.
Make further investigation and exploration of the market, record all kinds of data in detail, improve all kinds of archival data, and make some analysis and countermeasures supported by stronger data to make it more scientific and make up for the lack of experience and sensory understanding. Understand and master the sales situation of the company's products and other liquor brand products and the trend of the whole liquor market, so as to cope with various market conditions and adjust marketing strategies in time.
Fourth, work closely with dealers to do a good job in sales.
While stabilizing the existing network and consumer groups, assist dealers to fully expand their sales network and tap potential consumer groups. Whenever a dealer is angry, he must have a thick skin. Listen to his complaints, you can't explain the reasons first. He is angry and just wants to be angry, so let him be angry. At this time, he must endure any injustice. When he calms down, explain the reason to him, make him understand that the fire just now should not be made, and make him feel guilty. When you encounter something that the dealer can't understand, you must explain it carefully. You can't break the jar. Let it develop and learn to control the development of the situation in various ways.
E-commerce finally hopes that the company leaders will give criticism, correction, guidance and support in my future work.
1, further expand the production scale, focusing on expanding the production scale of highland barley wine.
2. To do a good job in marketing, the first task is to do a good job in the sales of highland barley wine.
3. Improve the comprehensive quality of employees, especially the quality of business skills, to meet the needs of enterprise development.
4. Attract talented elites to join the company, mainly sales elites.
5, do a good job in production safety, to ensure the legitimate rights and interests of employees and enterprises.
6. Focus on "people-oriented, serving the enterprise", strengthen the construction of corporate culture, establish a good image of the enterprise, and enhance the internal vitality of the enterprise.
The model of sales work plan is brief and necessary (3) In the increasingly fierce competition era, in order to attract consumers' attention and increase sales, businesses should strive to be different in every detail. Under the condition of the original hardware facilities and equipment, in addition to the design of the shop, the modeling of the window, software services are particularly important. If the service is improved, the sales performance will also be improved. How to improve the service focus is as follows:
First, show the clothes.
In a shop, besides the design of the shop and the modeling of the window, it is also necessary to be unconventional in the display of clothes, so as to create a sales environment of commercial space with strong visual impact, set off the atmosphere of the shop with strong design, establish a unique business circle image, win more customers' patronage and obtain greater profits. Therefore, clothing display is paid more and more attention by merchants and becomes an important part of the sales system. As an important part of the marketing system, there are the following suggestions on how to display goods:
1, stacked display
(1) The first thing to emphasize is the field of vision. When mastering color blocks, the principles should be from the outside to the inside, from shallow to deep, from warm to cold, from bright to dark, because this is the habit of people observing things, and it can also make consumers interested in goods and make shopping from several links such as attention, attraction, observation and purchase.
(2) Products of the same type, series and season are displayed in the same area.
(3) Try to design models near the stacking area to show the representative styles in the stacking area, so as to attract people's attention and enhance their vision. Posters and leaflets of corresponding clothes can be posted to show the representative money in all directions.
2. Hanging display:
(1) Each garment shall be hung continuously for more than 2 pieces at the same time, and the hanging shall be kept clean and without creases.
(2) The display color of the clothes should be from outside to inside, from front to back, from shallow to deep, from bright to dark, and the sidebar should be from front to back, from outside to inside, from shallow to deep, from bright to dark, depending on the area of the store and the main styles of clothes.
3. The display of model clothes should be changed every two to three days to keep the customers fresh and attract people into the store.
Today, details determine success or failure. If merchants want to be invincible in the fierce market competition, they have to start from the details. As a clothing store, there are three factors that determine the success of the store, one is the hardware, the other is the display of its goods, and the third is the quality of the employees in the store. With the improvement of service quality, sales will also increase.
Second, improve service quality.
Clothing shopping guide representatives have different purposes, some for income, some for hobbies, and some for both. No matter what the purpose is, we must first have a sense of responsibility and work requirements. Good service will win customers' recognition, and getting customers' recognition will also increase sales.
1, own work requirements:
(1) Ensure a positive working attitude and maintain full work enthusiasm at work;
(2) Be good at cooperating with colleagues, cooperate sincerely, and exert the sales force of the team; Good communication with other employees of the company, team awareness, more exchanges and discussions can continuously increase business skills;
(3) If you want to have a good performance, you must strengthen your business study, broaden your horizons, enrich your knowledge, adopt diversified forms, and combine learning business with communication skills.
(4) Be strict with yourself, learn firm but gentle, be down-to-earth and work meticulously. We should constantly strengthen business study, read more books and relevant product knowledge, consult relevant information online, communicate with colleagues more, and learn better ways and means from them.
(5) Be good at summing up your work, once a week and once a month, to see what mistakes you have in your work, correct them in time, and learn to be independent and strict with yourself.
2. Customer maintenance requirements:
(1) Understanding the real needs of customers, understanding the needs of customers at the same time, meeting the reasonable requirements put forward by customers, and improving the trust with customers are necessary conditions for maintaining customers.
(2) Establish customer information, clearly understand customer service preferences, record customer phone numbers in detail, and notify customers when new products are put on the shelves every season.
(3) For old and regular customers, we should always keep in touch, send some small gifts or entertain customers when we have time and conditions, and stabilize the relationship with customers.
(4) Treat all customers with the same working attitude, strengthen product quality and service awareness, establish a better image for the company, and make customers believe in our work strength, so as to better complete the task. Understand the quality of service that customers need most, and try to do better.
Third, the specific work plan
1, break down the sales tasks in detail, assign the monthly tasks to weekly and daily, check the task completion after going to work every day, and summarize the gains and losses of the work;
2. Keep good relations with old customers and send blessing messages on weekends to make customers feel valued.
3. Call customers when new products are put on shelves or seasonal activities, and invite customers to the store for consumption.
In the increasingly fierce competitive environment, I will take the interests of the company as the center and serve customers as the purpose, improve my own quality and strengthen customer maintenance. When a stable customer group drives a retail consumer group, ensuring a stable sales volume is a sharp weapon in the face of competition.
The model of sales work plan is short and necessary (4) Some problems can't be dealt with at the beginning of sales, partly because of lack of work experience, and this time I am in a confused period. In order to improve my working ability, I will be a salesman seriously. The work plan for xx years is hereby formulated as follows:
Strengthen standardized management, stimulate employees' enthusiasm and create a good image. Strengthen communication and cooperation among employees, and constantly standardize management. In addition to cleaning the hygiene inside and outside the store every day, we should also do a general cleaning once a week, especially make reasonable adjustments to the shelf display of products, so as to make the store clean and orderly and create a good image. Seriously implement the company's business policy, and at the same time convey the company's business strategy to every employee correctly and timely, which has played a very good role in connecting the preceding with the following.
Do a good job in the ideological work of employees, unite the employees in the store, fully mobilize and give play to the enthusiasm of employees, understand the advantages of each employee, give play to their specialties, and do what they can. Strengthen the cohesion of the shopping mall and make it a United collective. Set an example and be a handsome employee. Constantly instill corporate culture in employees, educate employees to have a sense of the overall situation and do things from the overall interests of the company. Deal with the cooperation between departments and between superiors and subordinates, treat the problems in the work with less complaints, more enthusiasm and objectivity, solve them with a positive attitude, strengthen unity and cooperation with various departments and brother companies, create the best and seamless working environment, get rid of discordant notes, give full play to employees' greatest enthusiasm for work, and gradually become an excellent team.
Actively recover the company's payment on the same day, so as to achieve daily settlement. In order to cooperate with the company's financial work, feedback the opened documents to the company's finance on time, ensure no problems, go to work on time, don't be late, don't leave early, and finish the work of the day seriously. When customers come, we should pay attention to polite language, actively and enthusiastically serve customers, let customers come happily and leave with satisfaction, and establish a good service attitude and work image. Attract customers with thoughtful and meticulous service. Give full play to the initiative and creativity of all employees, and let employees change from passive "let me do" to positive "I want to do".
In order to create a good shopping environment for customers and create more sales performance for the company, we need to do our job well. Establish a high degree of loyalty to the company, love your job, take care of the overall situation, think of everything for the company, and make contributions to the company's overall improvement of economic benefits.
The sales work plan model is short and pithy (5) 1, and information collection
Information is collected by relevant industry platforms, such as railway engineering trading center, highway and railway construction network, provincial communications department and payment platform.
The information of the payment platform should be forwarded to the relevant personnel in time, and the information of the day must be collected and forwarded on the same day without omission.
2. Information classification
Enter the contact information of the construction unit and submit the project catalogue, and classify and file the collected useful information according to the project category, province and time. The information of the day must be sorted out on the same day.
3, data preparation
Understand the relevant engineering contents to be investigated, such as whether the bid section is a bridge, tunnel or subgrade, when to start construction, how the progress is, and the materials that may be involved. Prepare relevant product information, make a telephone call plan, and define the main objectives and problem design of telephone call.
4. Telephone calls and results archiving
The collected information and telephone return visit should be completed within 2 days, and the results of telephone return visit should be recorded and archived in time, and the next return visit time should be set.
5. Information forwarding, feedback and support
The effective information of the telephone should be forwarded to the corresponding regional supervisor in time and tracked and monitored. The follow-up results of the regional supervisor should be fed back and recorded in time, and important information should be reported to the supervisor in time to decide whether to arrange on-site visits. In the process of tracking project information by sales representatives, if telemarketers need to provide information support, they should fully cooperate.
6, information summary and report
The results of weekly telephone call-back, follow-up feedback from sales representatives and project information returned from business trip are summarized once a week, and the project information summarized once a week is reported every Saturday.
7, regular tracking
For the potentially effective information returned, it is necessary to make an appropriate regular return visit plan, generally xx times a month. According to the specific situation, for customers who have no cooperation opportunities, they should also send text messages or emails regularly to inform our company of product information, and maybe there will be cooperation opportunities next time. If it is necessary to make a field visit to the collected information of potential effective customers, it can be referred to Director Zhang for reference on whether to arrange the corresponding regional sales representatives to visit. After the interview, they need to feed back the tracking results to the telemarketers for the record. Before the sales representative makes a field visit, the telemarketer pays a return visit and tracks the customer. If the customer has made a field trip, the business development is mainly carried out by the corresponding regional sales representatives, supplemented by telemarketers, which plays the role of paving the way in the early stage and finishing the maintenance in the later stage.
8. Post tracking and maintenance
For customers who have visited the site but have no intention to cooperate for the time being, they should visit regularly and send product information.