The political situation, the output of gold, the behavior of the government, the demand for gold, the trend of the dollar, and the interest rate factor of inflation, if the interest rate is raised, investors' deposits will get greater interest, which has a negative effect on interest-free gold. On the contrary, falling interest rates will be more beneficial to gold prices. There are many aspects in the basic analysis of gold trend. When we use these factors, we should consider how strong their respective functions are. Find out the primary and secondary positions and influencing time periods of each factor, and make the best investment decision. The basic analysis of gold can be divided into short-term (usually three months) factors and long-term factors. We should treat its influence separately, short-term basic analysis factors long-term basic analysis factors supply labor disputes production countries' foreign exchange recovery, central bank's selling storage costs, new mining technology and discovery of new mineral deposits, expected production costs and profits, government's support for policy demand, price of replacing metals, political events and situation, foreign exchange rate, national reserve demand, expected price level, interest rate level, industrial gold consumption trend, electronics and chemical industry, and jewelry industry situation. The income level and age distribution of gold coins, the trend of social habits and inflation rate, gold and silver are investment varieties, and silver is the current trend, which is better than gold and silver, mainly for industrial use, jewelry and general purpose gold consumption.