At present, the woman in charge of LV China is ChloeZhao, who is a senior expert in luxury goods industry and has rich experience in marketing and brand management. Zhao 20 18 joined LV as the marketing director of China district, and 202 1 was promoted to the president of LV China district. Under her leadership, LV's business in China market has been expanding, and its brand awareness and sales have been increasing.

Zhao Ting is also committed to promoting the digital transformation and sustainable development strategy of LV in China, and enhancing the brand's influence among young consumers through online and offline integration and innovation. As a woman in charge of LV China, Zhao Ting is a very successful and influential business woman, and her leadership style and achievements have been widely praised and recognized by the industry.

History of lv brand development:

1837, Louis Vuitton became an apprentice to Marechal, a suitcase craftsman. 1853, Louis Vuitton was promoted to be the boss's chief assistant and became the queen's most trusted luggage expert. Fashion guests from the upper class poured in as soon as they became imperial concubines. 1854, Louis Vuitton got married and opened a shop with his wife. Louis Vuitton was founded.

1858, Louis Vuitton introduced a brand-new product-easy-to-transport flat-cover poplar suitcase. From 65438 to 0996, Louis Vuitton joined Moet Hennessy-Louis Vuitton Group, which greatly expanded his activity space. Not only mass-produce high-grade luggage of traditional products, but also set foot in fashion, watches, jewelry and other industries. 1998, Louis Vuitton officially became a comprehensive fashion brand.

The above contents refer to Baidu Encyclopedia-Lu.