1, brand background is different: Chow Tai Fook is an old brand in China's jewelry industry, founded in 1929, and it is the largest jewelry company listed in Hong Kong, while Leofoo was founded in 2002, many years later than Chow Tai Fook. Although Leofoo is not as famous as Chow Tai Fook in brand history and popularity, in just a few years, with the advantages of product design and marketing, it has quickly become domestic.

2. Different product features: Chow Tai Fook's product line is very extensive, including gold, platinum, diamonds, jadeite and other jewelry. Its products are unique in design, exquisite in craftsmanship and high in quality, and are deeply loved by consumers. In Leofoo, diamonds and gold ornaments are the main products, and the product style is more fashionable and younger.