First, find the person you are looking for.

Second, when he thinks of you, remind him of your product.

Third, visit him often, and be careful that he is run away by others!

First, how to become an excellent salesman? This is a nerve-racking problem for many salespeople and business managers. Personally, I think that to be an excellent salesperson, you must have six basic qualities:

1, should have good ideological and moral quality.

As a salesman, you often have to pay a lot of money, some of which are cash or money orders. If you think wrong, it will bring unnecessary losses to the company.

2. Have a solid knowledge of marketing.

Business personnel should not only do their own business well, but also consider how to operate their own market in a benign way from a certain height, so that the sales speed will be the fastest and the cost will be the lowest. This also lays a solid foundation for future promotion to business manager.

3. Be diligent.

As a salesman, I think that only by eating what others can't eat can we make money that others can't. The effect of visiting two customers and five customers every day is completely different.

4. Be eloquent.

To persuade customers to buy their own products, we should not only rely on competitive product quality and price, but also rely on the salesman to tell us how to make his language both artistic and logical.

5. Have good psychological endurance.

6. Have firm self-confidence and never give up.

7. Be innovative.

To be a qualified business person, we must open our minds and explore the market in our own unique way.

In addition to the above qualities, business personnel should also do the following:

1, business people who love your products very much and don't love them will never do well;

It is important to know your own products. No customer wants to deal with business people who don't understand products, because you can't persuade customers to buy your products at all.

Business personnel should know the following when taking over new products:

1. What is the core business of the company?

2. What is the core competitiveness of the company?

3. What is the organizational core of the company?

4. Who are the company's customers?

5. What services do corporate customers need?

6. What is the way to satisfy customers?

7. Who is the company's main competitor?

8. What are the service features of competitors?

9. What are our company's countermeasures?

10. Who is our customer's customer? What services do they need? How do these services affect your needs?

After understanding the above contents, our thinking is clear and we can grasp the whole market from a macro perspective.

In addition, I want to talk about what is a professional salesperson and what is a professional salesperson. The so-called professional salespeople take selling products as their profession and support themselves by selling. Such salespeople may not be successful salespeople, but they are a step closer to professional salespeople under the above premise. They must succeed. They have regarded sales as a means to realize their own value and turned sales into art. How to be a professional salesperson? Sales research is about customers, and every professional salesperson clearly knows what customers care about, which probably includes the following aspects:

1 Our service attitude

2. The professional level of our sales staff.

3. The quality of our products

4. The price of our products

5. Our service speed

6. Our employee image

7. Our after-sales service

8. Expansion of our product functions

9. The reputation of our brand

10, their comfort.

So how can professional salespeople provide customers with satisfactory service?

1, instrument preparation

To be a professional salesperson, you must be prepared for your appearance before visiting customers. Usually when the weather is not too hot, you must wear a suit and tie. Wearing casual clothes and wearing a suit to visit customers gives each other a completely different feeling. Secondly, whether your gfd is professional, whether the file package you use is the latest, whether your pen and notebook are standardized, whether your walking posture is confident and confident, and whether your hairstyle is neat? Especially when a salesperson visits a customer for the first time, he must leave a perfect first impression on the customer like a son-in-law meets his mother-in-law for the first time, because people will never have a second chance to change their first impression in the other person's mind. Here, I want to focus on language preparation. Many people may find it difficult to define sales, but I think sales means communicating with customers, and communication equals sales. The process of sales is how to establish a relationship with customers. According to the statistics of relevant experts, in the whole process of successful sales, language accounts for 38%, actions in conversation account for 55%, and conversation content only accounts for 7%. In other words, the key to business success lies in words and actions. I wonder if marketing experts have thought about the distribution of language content in business negotiations. According to expert statistics, 80% of the whole conversation is about talking with customers, and only 20% of the language is used to talk about business. Therefore, before visiting customers, we must be prepared for the language. How can I define my purpose in five minutes when the customer is pressed for time? It takes half an hour to talk to customers and an hour to prepare those languages. Therefore, sales is communication, and communication is sales. A professional salesperson must check whether he has professional clothes, professional decoration and professional language.

2. Material preparation

Professional salespeople will prepare their own information before visiting customers. The preparation of materials generally includes the preparation of business cards, sample books and physical samples. A professional salesperson must have a deep understanding of his own products and a thorough study of his own information. When customers browse their own information, you can directly tell each other the page number, even the first line. This way, customers will think that you are particularly professional.

To sum up, sales preparation is particularly important. If you are not fully prepared, your negotiation may be passive. What is sales ability? I think it is mentality+knowledge+skill = sales ability.

Second, everyone can speak, but some words should not be said on some occasions. We often see the phenomenon that an enterprise is destroyed by one sentence in sales. If the salesperson can avoid a slip of the tongue, the business will certainly gain something. To this end, the author summed up nine things that should not be said when "disaster comes from the mouth", hoping that business personnel must avoid it.

1, don't say anything critical.

I recommend a sales secret to you, and I will tell you everything.

This is a common problem of many business people, especially newcomers. Sometimes they speak without thinking and blurt out, hurting others before they feel it. A common example is: "Your building is really difficult to climb!" "This dress doesn't look good. Not suitable for you at all. " "This tea tastes terrible." Or "Your business card is so old-fashioned!" "It's better to be alive than dead!" These blurted words contain criticism. Although we don't mean to criticize, we just want to make a smooth speech and have an opening statement, which sounds very uncomfortable to customers.

People often say, "Say a good word, I am willing to be a cow and a horse", that is to say, everyone wants to be affirmed by the other side, and everyone likes to listen to good words. Otherwise, how can there be a saying that "praise and encouragement turn idiots into geniuses, and criticism and complaints turn geniuses into idiots"? Who wants to be criticized in this world? Business people are engaged in sales promotion and deal with people every day. Say more compliments, but also pay attention to moderation. Otherwise, people will feel hypocritical and lack sincerity. Just like Aunt Wang who lives in my compound, one day after the salesman said goodbye to her, she came to us and said, "Don't listen to him. His mouth is as sweet as death. It's all fake. Why does this insurance company train the same people? They are glib! " You see, this aunt Wang invisibly reminded us that compliments in conversation with customers should come from the heart and not be blindly praised. You know, if you express it modestly and naturally, you can win people's hearts and convince them.