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Idle fish is the App client of Alibaba's idle fish trading platform (iOS and Android versions). As long as members use Taobao or Alipay account to log in, they can realize many functions, including one-click resale of personal Taobao account "Bought Baby", taking photos of their mobile phones and uploading second-hand idle items, online transactions, etc., without complicated shop opening procedures.
By downloading the new concept of "idle fish" APP, individual sellers can gain three advantages: greater exposure, more efficient circulation path and more advantageous logistics price, so that idle babies can make the best use of them at the fastest speed. In addition, the back end of the idle fish platform has been seamlessly connected to the Taobao credit payment system to ensure transaction security to the greatest extent.
Idle Fish is an idle trading APP client owned by Alibaba, and it is the third billion-level platform of Alibaba after Taobao and Tmall.
Idle fish means "leisure". "Idle" is idle time, and "idle" is idle goods and space. Idle fish is not only an idle trading platform, but also a community based on a new lifestyle. In this community, people can share things, their personal time and skills, hobbies and experiences, and even space. Idle fish is committed to turning leisure into idle fish and waste into consumption.
In recent years, with the popularity of idle trading, people's consumption patterns are also changing. From buying brand-new things to more and more people choosing to buy idle with higher cost performance, idle fish has become the largest idle trading community in China.
The data shows that idle fish is growing at an annual rate of 30%. In 2020, Xianyu held a brand strategy upgrade conference in 2020, and officially launched three major businesses: "worry-free shopping", "fun community" and "new offline".
After nearly five years of development, the number of idle fish users has reached 300 million, and the GMV has exceeded 1000 billion yuan. According to the data of idle fish, among the users who buy and sell things on the platform, the post-95 generation accounts for 35%.
Simple and easy-to-use idle trading platform
As long as users log in with Taobao or Alipay account, they can resell the "bought baby" in their personal Taobao account to idle fish with one click, without complicated shop opening process. Idle fish also supports users to take photos on their mobile phones, upload idle items for online transactions and other functions.
Comprehensive coverage of idle transaction categories and scenarios
There are not only a wealth of idle products such as digital products, furniture and home appliances for users to choose from, but also various good things such as dimensional play, beauty mother and baby, wanwen jewelry and star players.
In addition to choosing the right trading partner to sell the idle fish baby, users can also resell it directly by the idle fish official through the "worry-free selling" function provided by the idle fish official and sell it within 48 hours.
Trusted secure trading system: the idle fish platform has been fully connected to the sesame credit payment system to protect users' rights and interests. In view of the controversial trading scenario, Idle Fish also set up a small idle fish court, where the senior traders of Idle Fish helped to determine the problems on the platform. In 2020, the trading service of "inspection treasure" for idle fish will be launched, which will provide identification and guarantee services for idle transactions between users, and the security of the trading process will be better guaranteed.
Friends circle will play: in addition to buying and selling, there is also a community where users display their personalities and share their interests-play.
There are a group of excellent creators sharing their lifestyles in the idle fish.