It means to create vulgar gimmicks and deliberately attract people's attention. In order to attract users' curiosity and promote the sale of goods.

Tik Tok, a short video social software with musical creativity, was hatched by ByteDance. Tik Tok broke the red line. This software was launched on September 20, 20 16. It is a short video community platform suitable for all ages. Users can choose songs, shoot music works and form their own works through this software.