1966, the Zhou family, an overseas Chinese, founded Dragonair in Hong Kong to operate jewelry wholesale business. In the early 1990s, Hong Kong Chow Tai Sang Jewelry Co., Ltd. was established by a joint venture between Dragonair and Zhou Heda, and developed into a diversified investment enterprise group. The huge market consumption potential of Chinese jewelry market attracts pioneer jewelry brands to enter. As a group enterprise integrating the production, wholesale and retail of jade ornaments, diamonds and gemstones, Chow Tai Sang Jewelry has also entered the domestic jewelry market.

Since its establishment, Zhou Dasheng has been unswervingly committed to the promotion and dissemination of diamond culture, and spared no effort to implement all-round promotion of brand value. During this period, China's jewelry industry has also completed the transformation from quantitative expansion and extensive management to focusing on quality and building brands. Excellent brands represented by Chow Tai Sang Jewellery have comprehensively improved their own operation service management system and become the backbone of the industry development.

Marked by its entry into the domestic market, Chow Tai Sang Jewellery has achieved a leap from the first vitality of a product-oriented enterprise to the second vitality of a characteristic service-oriented enterprise by virtue of its profound brand image precipitation, mature chain profit model, perfect franchise chain operation system, perfect training and supervision system, complete logistics distribution management, excellent customer service, excellent product quality, leading product design and development concept and strong resource optimization and integration ability! Adhering to the business philosophy of "love, reason and * * *", and adhering to the "flying dragon strategy" that takes off with the great motherland, Zhou Dasheng people have interpreted the purpose of taking consumers as the guide with outstanding wisdom and lofty aspirations, fully exerted the chain monopoly operation and won the trust of market consumption.

The hard work paid off. The core business of the company has been involved in diamond jewelry processing, wholesale and chain operation, covering the whole industrial chain. The chain monopoly business is developing vigorously, showing a strong development trend. Up to now, the marketing network covers more than 300 large and medium-sized cities in 32 provinces, municipalities, autonomous regions and municipalities directly under the central government, with 1300 chain stores/cabinets, R&D, design and manufacturing centers and 40 regional operation and management institutions. Its core business covers the whole process of jewelry production and sales, forming a complete industrial chain and becoming a golden dragon that the jewelry kingdom is taking off. China's well-known trademarks, China's famous brands (jade ornaments) and the first batch of 100 famous enterprises in China, are the true testimony of Zhou Dasheng people's full business wisdom and fighting spirit.

In the future, Chow Tai Sang Jewellery will focus on the corporate core values of "Persisting in love, rationality and * * *", offer beauty to customers with sincere service and excellent innovation, pass on love, benefit shareholders and employees, win-win with partners, build a brand handed down from ancient times, build a jewelry empire, shine in China and prosper the world.