Current location - Plastic Surgery and Aesthetics Network - Jewelry brand - Why is Hengtai Gold cheap?
Why is Hengtai Gold cheap?
The reason why this gold is cheap is supply chain advantage, production cost control and brand positioning strategy.

1. Supply chain advantages: Hengtai Jewelry may purchase goods directly from manufacturers or wholesalers by establishing an efficient supply chain, avoiding the extra cost of intermediate links and reducing the product price.

2. Production cost control: Hengtai Jewelry may take some cost control measures in the production process, using economical equipment, which can reduce the production cost, and then reduce the price of products.

3. Brand positioning strategy: Hengtai Jewelry may choose a brand positioning strategy that is more close to the people and set the product price at a reasonable level.