Pizza Hut is one of the pizza franchise chain enterprises. Frank Carney and Dan Carney set up the first Pizza Hut restaurant in Wichita, Kansas, USA on 1958 with $600 borrowed from their mother. Its logo is characterized by the roof as a prominent symbol of the appearance of the restaurant. Pizza Hut belongs to Yum Brands.

In order to further strengthen the layout of big cities, Pizza Hut Restaurant Group has begun to make great strides in small and medium-sized cities in China. It is understood that Pizza Hut divides the China market into four levels: Shanghai, Beijing, Guangzhou and other big cities belong to the first-tier market; Nanjing, Hangzhou, Hefei, Jinan, Wuhan and other capital cities belong to the second-tier market; Maanshan, Xuzhou, Changzhou, Wenzhou, Jinhua, Huzhou, Hulunbeier, Tongliao, Jiaxing, Chenzhou, Huangshi and other prefecture-level cities belong to the tertiary market; County-level cities such as Xiantao, Yuyao and Changshu belong to the fourth-tier market. Tong Ruoming, general manager of Pizza Hut's East China market, once revealed to the media that with the rapid rise of small and medium-sized cities in China and the remarkable improvement of residents' consumption level, Pizza Hut can collect information, conditions and expenses! We began to expand the market to small and medium-sized cities, especially the "fourth-tier market" represented by county-level cities, in order to improve the coverage and penetration rate of Pizza Hut in China market.