Or it can be said that opening an online shop will never be hosted.
For more than a year, I have worked in an e-commerce company, dealing in cosmetics, health care products and other products. Its products have opened their own stores in Tmall, Taobao C Store, JD.COM, Store 1 and other channel platforms. Although the performance of these stores was not good during my work in the company, the annual sales reached tens of millions!
When opening these stores and managing these products, the boss of the headquarters set up a network operation management branch under his banner, in the headquarters office. Every year, owners and shareholders regularly invest millions of advertising fees to manage, promote, sell online and handle the after-sales service of these stores. It can be seen that the bosses attach importance to it! Moreover, the promotion manager, operation supervisor, operation specialist, sales customer service, art designer, copywriting planning and other positions in the company are all complete and perfect! It takes a lot of manpower, material resources and financial resources to run a store well and promote online store sales. It's hard for you to feel without work experience.
It takes a lot of energy to manage such a big store and be responsible for the operation and promotion of these products. It is precisely because of this that the bosses and managers of our headquarters, even in the case of extremely busy business, will take time to come to the headquarters and keep an eye on the company's situation, so they need to know the sales performance at any time and monitor the promotion progress of store products.
How can bosses trust some external trust companies for products with such a large amount of capital invested by the company? ! Although there are some professional teams outside who are responsible for hosting and managing the store.
But now the market is mixed, and many scammers organize themselves into an organization or a larger group to deceive some inexperienced bosses or individual shopkeepers who want to open stores online.
I once added a customer service staff to the WeChat group to promote the hosting store. She often publicizes the situation of their hosting company in the circle of friends, and why she hired a group of professional promotion teams to help many individual shopkeepers manage and promote their own stores, and ensure that they will turn over their books after joining! There are also many screenshots of the joining promotion fees of individual shopkeepers and so on. In short, they often publicize the professionalism and strength of their hosting companies, which can help the inexperienced individual shopkeepers who have no time and energy to take care of them. In this way, the propaganda in the circle of friends was active for more than a month, and suddenly it was gone! Later, I learned from some channels that their so-called trust company is just a trust, a shell company and a holster company. By joining a professional team, you can cheat some users and then take away their store franchise fees. .
If you really find some honest professional hosting companies, it will help you to some extent. But this is your own store. How can you trust the outside hosting company if you want to promote the products you sell? ! Right?
There are also many friends around me who set up shops online to do all kinds of business. Their stores, big or small, will always be their own masters, responsible for management, supply, store promotion, customer service and after-sales service. I have been staring at the situation of the store and will not say that I will hand it over to any hosting company.