1, the service of Longfeng Jewelry is quite distinctive: Longfeng Jewelry always trades in the old for the new, and platinum and 18K rings are exchanged for gold ornaments, gold rings and other services.
2. Longfeng jewelry business is extensive: Longfeng jewelry mainly deals in gold, platinum, palladium, diamonds, jadeite and other jewelry.
Business covers product research and development, product production, product wholesale and retail, etc. Won the honor of China Gold and Silver Jewelry Famous Brand, China Jewelry Famous Store, member of China Jewelry and Jade Jewelry Industry Association, member of Shenzhen Gold Jewelry Industry Association and director of China Federation of Industry and Commerce.
3. The technological innovation of Longfeng Jewelry is better: Longfeng Jewelry constantly increases technological innovation, speeds up the adjustment of product structure, and improves the scientific and technological content and added value of products; Pay attention to the introduction of new materials, new processes and new technologies in the traditional jewelry field; Set up a company design room and a new product research and development center.
Disadvantages of Longfeng jewelry: Longfeng jewelry is not novel in product design, and the design of many products is over-imitation.
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Other introductions of Longfeng Jewelry:
Longfeng Jewelry inherits and develops the excellent tradition and outstanding characteristics of enterprise development for a century and a half. On the one hand, we strive to win the trust of consumers with good reputation, exquisite skills, high-quality products and enthusiastic service; On the other hand, we actively explored the three new and one high roads of new materials, new products, new technologies and high added value in the jewelry industry, and achieved a double harvest in business performance and brand building.
In terms of marketing strategy, Longfeng Jewelry adheres to the idea of innovation-driven, transformation and development, adheres to the policy of creativity-driven design, culture-created value, technology following suit and brand marketing to win the market, carries out product innovation and marketing innovation, develops high-end products, opens up new marketing channels such as VIP, and tries a new model without store marketing. In product development, we began to extend to high-end fashion products and connect with the international community.