Are the entry-level styles of luxury watches all designed for the poor? In any era, the rich will be different. In the early years, when watches were only used as timekeeping tools, some rich people were willing to pay a price that ordinary people could not imagine. With the development of economy, more and more people begin to wear watches. Early cheap watches began to increase in price, and high-end watches began to introduce entry-level styles that were not so expensive.

When many novices buy watches, the original budget is 1 10,000 to 20,000. After careful understanding, Longines is the most suitable choice for that budget, but it is often said that it is better to start with entry-level Omega with some money. If the budget is entry-level Omega, some people say that it is better to start with entry-level Rolex with some money.

A cousin bought a watch for the first time, starting with Rolex's entry-level oyster perpetual series, but at dinner, he was told by his eldest brother that "the entry-level models of many brands are actually designed for the poor", because people who have just entered the middle class often pay more attention to the hot brands when buying watches, which are too expensive to buy and too cheap to look down upon, so the final choice can only be entry-level.

It makes sense to think about it. Cartier watches, for example, are actually positioned as high-end luxury jewelry watches, but frequently launch watches that are cheaper than Rolex entry-level watches. I just want to catch some middle-class groups that are not so high-end through brand design. Many people even think Cartier is a fashionable watch, because entry-level sales are so hot. However, the brand itself has made a lot of money by going high and low.

The reason why a new brand like Richard is so popular with the rich is that its cheapest watch style is 600,000 to 700,000, and the price can effectively distinguish between class and audience. Even though it looks like a plastic watch with hundreds of pieces, it still can't stop the rich from being different. They have conspicuous buying psychology that others don't have.

When ordinary people look to the entry-level models of high-end brands such as Omega, Rolex, Jaeger-LeCoultre and Blancpain, the rich prefer to choose popular models with exaggerated premium such as Rolex, Airbnb and Patek Philippe, or smaller German or Japanese watches such as Lan Zhi and Guido.

And some rich people who have been playing watches for many years don't even care what watch they wear, because no matter what watch they wear, they will be praised by others. For them, watches are purely decorations. Even if there are some beautiful latest models, because it is difficult to buy, it makes no difference for them to find someone to order one directly.

In recent years, we will find that many popular models of high-end watches are particularly popular in the market, mainly because there are many middle classes in China. In order to cater to the market, high-end watch brands will lower their posture and introduce entry-level styles. Although the entry-level style is considered to be designed for the poor, I think everyone has the right to choose beauty, and there is no need to lose confidence because of some words. After all, it is really impossible for everyone to have luxury goods. Just choose what you like. Buy it if you like, after all, when you are really rich, you may not like it so much!