Corporate Customer Festival Activity Planning Scheme 1 1. Activity Time:
20xx165438+1October 18
Second, the venue of the event
Shang family zone zhongmen 2 mengang
Three. Activities:
The main services of the property customer service contact reception day are as follows:
1. Issue "Jiaotong University Property Safety Quality Service Card" to facilitate property service and communication.
2. For owners who have not filled in the "Owner and Household Information Collection Form", please fill in the "Owner and Household Information Collection Form" in order to establish the owner's file.
3. Welcome owners and residents to put forward valuable opinions and suggestions on property services, and fill in the Registration Form for Opinions and Suggestions on Property Services.
4. If maintenance is needed, please fill in the "Property Warranty Registration Form".
5. Accept, explain and convey other opinions.
Fourth, the venue arrangement
1. Pull the banner of "Property Customer Service Reception Day of Logistics Corporation" in the parking lot of Zhongmen 2 in Shangjiaren District, and put two kt cards (service content, purpose and warm tips).
2. In the past, a reception desk was set up to provide tea and heating equipment.
Corporate Customer Festival Activity Planning Scheme II Activity Theme:
Guide old customers to introduce new customers to our company to buy cars, and you can enjoy a 588 yuan after-sales voucher (you can buy any products and services after sale).
Activity background:
1. Because the after-sales service station has just started, there are few customers and the turnover value is low, so it is necessary to improve the turnover rate of after-sales customers.
2. With the end of the year approaching, in order to promote the sprint of sales at the end of the year, it is even more necessary to improve the recommendation rate of old customers and give them feedback in the form of after-sales vouchers.
In order to improve the satisfaction and loyalty of old customers, this will be a powerful driving force for the year-end sales sprint.
Operating rules:
1. The introducer must first be an old customer of Great Wall, subject to the driving license of the party concerned.
2. The introducer must have a new customer, and introduce a new customer to our store to buy a car, resulting in a car purchase transaction. With the new customer's name, model and frame number, it will be filed with the finance department of our company, and finally the finance department will summarize and agree to use it.
3. Publicity:
(1) Notify the old customers of Great Wall to send messages to inform this activity.
(2) Send news notices through some local auto networks (such as car home, Pacific Auto Network, 5 1QC Auto Network, 05967 Auto Market, etc.). ) and QQ group of Sina Weibo and Great Wall Cheyouhui.
(3) Material preparation: Make an X platform and put it in the exhibition hall and the rest area of the after-sales service station.
This activity policy does not conflict with the salesman's profit-making policy, but is a temporary additional incentive policy.
The activity time is 20xx165438+1October 2 1 to 20xx March 3 1.
Corporate Customer Festival Activity Planning Scheme 3 Activity Time:
20xx165438+1October 27th 16: 00- 18: 00 (draft)
Location:
Erlou wealth management salon
Activity theme:
Wine Tasting-High-end Reception of Postal Savings Bank
Number of guests:
10-20 people
Activity purpose:
In order to thank customers for their support and trust in the postal service, this reception is specially held for high-end large customer groups. Introduce the prospects and advantages of postal savings to customers and provide them with a good investment and savings environment.
Theme:
Join hands with postal services to save money. There will be you all the way in the future. * * * Enjoy a better tomorrow.
Activity flow
15: 30- 16: 00, guests sign in and broadcast promotional videos.
Count the number of guests and the title of the guest position.
16: 00-16:10 The host introduced the guests and the president delivered a speech.
The leader introduced the theme of this activity and announced the official start of the customer reception.
The reception will start at16:10-18: 00.
Guests are free to communicate, red wine is provided during meals, buffet is provided, and on-site guests are free to communicate. The middle can be interspersed with employee performance plans or financial product introductions.
18:20- Lucky Draw
Lottery tickets are provided upon admission. Lottery tickets are divided into AB volumes. Volume A is the basic prize, and volume B is used to draw the grand prize. Draw a number of awards on the spot. The winner will take back the lottery ticket, and the rest of the winners will receive small prizes with the A ticket.
Corporate Customer Festival Activity Planning Scheme 4 I. Background Analysis:
With the deepening of customer service in the telecom industry, it is more and more common to give gifts to customers on the grounds of points and payment, and the uses of gifts are also increasingly rich, which has gradually developed into an important means for telecom enterprises to consolidate customer loyalty. With the increasingly fierce market competition, it is also facing the problem of lack of differentiation of gifts. The value of gifts is increasing, and the cost of enterprises is increasing; How to match most of them are daily necessities, it is difficult to load corporate publicity information, which reduces the function of gifts. Postal scratch card is a product aiming at the business market and integrating scratch award, sports lottery and China Post reading card resources.
Second, the implementation of activities
(1) Activity carrier: lucky scratch card customization enterprise promotion information.
1, including postal instant lottery+"I won the prize" sports lottery (Fucai) coupon (2 yuan)+two-month free China Post reading card (worth 30 yuan) with high winning rate.
The winning rate of postal service is 27.5%; High prize amount: 4,999 yuan, 1 1,000 yuan and different high prize winning opportunities in 500 yuan are provided by the post; The highest prize of sports lottery is 6,543,800 yuan.
2. Telecom companies can set their own prizes.
(2) Activity cost budget
Lucky scratch cards: the unit price is 2 yuan/card, the number is 50,000, and the total activity cost is 6,543,800 yuan.
(III) Operation mode of activities
1. Gifts are given to customers who handle telecommunications business.
2. Customers can be delivered through the customer data of the telecom company.
3. Postal service provides free name and address data and delivery service.
Third, the effect evaluation:
1 reflects X Telecom's concern for old customers and achieves the goal of consolidating customers.
2, can carry out business promotion, and accurately find potential customers through email.
3. Low cost and high feedback can improve customers' unexpected gains.
Company customer festival activity planning scheme. Theme: meet you and cherish your life!
Second, the purpose of the activity: have fun and say it!
Three. Activity time: 7: 00 pm on March 6th, 20xx.
Four. Location:
Verb (abbreviation of verb) Activity background: Spring breeze blows the earth green, and time passes inadvertently. It's almost a year since I entered the university. In this nearly one year's study and life, we have both bitterness and sweetness, and we have both gains and losses. There are joys and sorrows. What have we learned and changed over time? At that time, our class will organize a tea party. Exchange our ideas and experiences.
Purpose: Through this activity, we can open our hearts, discuss with each other and recall our ups and downs. Learn the true meaning of life from it. Let's cherish time, live in harmony and work together to build Class 09 E into a United and progressive class!
Seven. Activity flow:
1, see the slide;
2. Game link;
3. Determine the topic of discussion;
A. Looking back and cherishing the present,
B, our changes,
C, unity.
Eight, personnel arrangement: computer operation:
Nine, the host:
X. Cleaning: Students on duty that day plus academic committee, labor committee and organizing committee.
XI。 Precautions:
1, the whole class must participate;
2. The host grasped the topic well;
3, the atmosphere, don't ice;
4. Due to time constraints, attending classes is the most important activity conflict;
5, pay attention to talk, the host pay attention to observation;
6. The preparatory work is in good condition.
Corporate Customer Festival activity planning scheme: In order to thank our customers for their support and love for our xx banking business, xx Bank in xx County launched a "XX" special marketing scheme. The specific scheme is as follows:
I. Activity time
20xx September X -20xx September X.
Second, the active object.
Our xx card customers.
Three. Programme of activities
(1) During the activity, users who use our xx debit card to open WeChat Bank and bind our xx card will have the opportunity to win the X-yuan phone bill prize (top X).
(2) All customers who are bound on September X can get a mobile power supply.
Customers bound by X and X can get a mini speaker.
It is invalid for employees to participate in the above two items.
(3) All customers who have bound our xx card (including those bound x months ago) can participate in the lucky draw. Prize setting:
X first prize, a high-grade rice cooker.
X second prize, one mobile power supply.
The third prize is x, and the phone bill is x yuan.
Grand prize: customers who win the second prize of X and X will get brand bedding worth X yuan.
(4) Any customer who opened our mobile banking on X, X and successfully transferred money for X times can get a mobile power supply.
Fourth, specify
Customers who won the first and second prizes and related publicity materials will be collected by the winners with their ID cards and winning mobile phones at the electronic banking department of xx Bank in X County. After the event, the third prize will be directly remitted to the winner's account by our bank from the background.
Under the circumstances permitted by law, the final interpretation right of the activity plan belongs to xx Bank in X County.
Company Customer Festival Activity Planning Scheme 7 In order to enhance the feelings between customers and the company, stabilize the marketing network, further enhance customers' loyalty to our company and effectively promote product sales, the company plans to carry out customer feedback activities before the Mid-Autumn Festival. The specific scheme is as follows:
I. Purpose:
1, protect the old and grasp the new, and enhance the reputation of recruiting talents. Com in customers' minds.
2. Promote key customers to sign bills;
Second, the gift object and conditions:
1, business department 10, customer service department10 * * * 20;
2. For customers who sign the bill from August 28th, the single fee is more than 3,600 yuan;
3. Moon cakes and mailing expenses are borne by the company, and other gifts are not included in this plan;
4. Moon cakes are unified into a box of seven-star moon, with a value of 108 yuan.
Third, gift preparation:
Moon cakes are made by the administrative department.
Four. Time and method of gift delivery:
The first batch will be mailed on September 3rd, that is, July 18 of the lunar calendar. Customers whose domicile or company address is in counties, districts and towns outside the province, and customers in remote places, complete (post) within this time period;
The second batch of mailing time is September 12, that is, July 27 of the lunar calendar; Customers whose domicile or company address is in provincial capital cities, municipalities directly under the Central Government and prefecture-level cities; Customers whose domicile or company address in the province is at the county level, district level or town level, and customers in remote places are completed during this time period (Shentong Express);
The third batch of mailing time is September 2 1 day, that is, August 6 of the lunar calendar; Customers whose domicile or company address in the province is in the provincial capital city or prefecture-level city will be completed within this time period (Shentong Express);
The fourth batch will be mailed on September 26th, that is, August of the lunar calendar11; All the customers in this city are completed within this time period (Shentong Express).
Verb (abbreviation of verb) mailing process of other related matters:
The department will provide the customer's name, contact number and detailed address to the administrative department, and the administrative department will give it to the courier company and the post office respectively according to the customer's location; Requirements: arrange mailing or express delivery with receipt.
In order to thank new and old VIP customers, effectively provide VIP customers with differentiated services of "standard+grade+characteristics" and improve customer satisfaction and loyalty, the company plans to organize female VIP customers to hold a health lecture on "Charming Women Care for Health" on the occasion of Women's Day on March 8. The specific activities are as follows:
I. Theme of the event
"Charming women care about health"
Second, the active object.
Female VIP customers and key figures of the group have normal online business.
Third, the activity time
20xx March 719: 30-21:30
Fourth, the venue
Guo Qingping beauty club
Verb (short for verb) The purpose of the activity.
In view of many factors such as heavy work pressure and irregular work and rest, most people are in a sub-health state. In order to pay attention to customers, further close the affinity between account managers and users, and reflect the company's personalized service, so as to better maintain users and reduce the rate of leaving the network.
Activity organization of intransitive verbs:
The customer service department is responsible for the organization, planning, business liaison and publicity of this event; The account manager is the first person in charge of the activity, responsible for the verification and notification of effective customers.
Visit and other work.
Invite beauty and health experts from the Center of Green Apple Health Conditioning Institution to give lectures on health care knowledge for users and exchange health care experience.
Specific arrangements:
1. The introduction and demonstration of the branch business will take about 30 minutes.
2, green apple health knowledge lecture for about 40 minutes.
3. The branch invites customers to experience for free, which is provided by Green Apple Beauty. (to be discussed)
Seven. Activity cost
There are 30 VIP and group key participants, and the required fruit and red wine cost about 1 1,000 yuan. Reward VIP users with gifts (health VIP card: 200 yuan/piece, you can enjoy 400 yuan nursing and health physiotherapy, and the specific project is mainly green apples) of 6,000 yuan, with a total capital of 7,000 yuan. (TBD)
Planning Scheme for Corporate Customer Festival 9 I. Background of the event
Due to the integration of group customers and GSM VIP customer functional departments, the operation mode of GSM VIP club activities around GSM VIP customers has changed. This activity is only the first community activity after the transformation.
Second, the purpose of the activity
1. Take this go on road trip activity as an opportunity to enhance the perception of important members of group customers who are in contact with club activities for the first time, maintain customer relationships and optimize service value;
2. Continue to serve VIP customers of Global Connect and enhance their sense of brand belonging.
Third, the theme of the event
20XX Harbin Mobile's Important Customer Automobile Club XX Road Activities
Note: XX is the location, and the location is to be determined.
Four. Location and time of activity
Location: Dalian, Beidaihe and Inner Mongolia (optional, to be determined)
Note: any route will choose the boutique tour route (eating, living and traveling), paying attention to the quality of activities. )
Time: mid-September (activities will be held during the Mid-Autumn Festival to impress customers)
Verb (abbreviation of verb) The approximate itinerary and budget of each activity route (see attached table 1).
Six, the target customers, quantity (see table two)
Note: The total number of target customers is estimated to be 65,438+005 passengers and 35 vehicles, and the executive company is required to be equipped with at least 5 vehicles (65,438+0 "guided" vehicles, 65,438+0 "mobile" vehicles and 3 "leader" vehicles).
Seven. Participation mode
1. After deducting the customer's 6000 points, you can bring one playmate for free, and other playmates will be charged. At most, you can only bring 1-2 more. The purpose of deduction is only to symbolically reflect valuable services (the value of corresponding deduction is far lower than the actual service cost).
2. The expenses only include accommodation, catering, scenic spot tickets and parking fees, excluding fuel and bridge crossing fees.
3. You need to sign an exemption clause, and you need to sign a resignation agreement if you leave the team halfway.
Eight. Media publicity
With the help of Longguang Resources (supported by provincial companies), we will conduct comprehensive publicity through newspaper advertisements, information reports, radio and other media.