The anniversary celebration is planned to be held in the middle and late August. In order to achieve the expected purpose, a series of activities have been planned, namely, promoting member enterprises and establishing a good image; If you get rich, don't forget the party and try to repay the society; Hold a celebration meeting to make the Guangdong, Hong Kong and Macao Chamber of Commerce a household name and expand the influence of the Chamber of Commerce in society. The theme of the anniversary celebration is to connect with the countryside, develop the economy and repay the society.
Second, the activity arrangement of each stage.
1. Promote our enterprise and establish a good image of the Chamber of Commerce.
The schedule is from July 10 to July 20th. Person in charge: Wan and Secretariat staff.
Contact reporters from Gannan Daily and Ganzhou TV Station before July 5, and ask them to help report the expenses of Haode Group, Wei Liang Tungsten Industry, Bode Group, Wang Fu Hotel, Gannan Building Materials Market, Shantou Jian 'an (Ganzhou) Company, Huabaojia, Chuhan Household Appliances, Top 100 Supermarket, Jiangxi Guangxing Technology, Xinfeng Medical Stone Wine Industry, Ganzhou North and South Market, Juyi Knitting, Xinfeng Zhongqiao Industry, etc. from the celebration activities, about 20,000 yuan.
2. When you get rich, don't forget to create a party and actively repay the society.
Time: July 26th morning Location: South Gate West Park
Person in charge: Zhong Dayong and secretariat staff.
In order to express members' feelings of not forgetting to produce the Party when they get rich, I will contribute 12000 yuan to help 20 primary school students in this city finish their studies, do something practical for laid-off workers, and do my bit to create a * * * harmonious society, and invite Deputy Secretary-General Zhong Dayong of the Municipal Youth Federation to contact the Communist Youth League Committee and the Municipal Women's Federation to ensure that 20 poor primary school students in this city finish their studies.
It is planned to invite TV stations to report that 20 students presented flowers and wore red scarves to our representatives, and arranged for student representatives to speak, which was presided over by the leaders of the Communist Youth League Committee.
The above 17000 yuan is paid from the celebration funds.
3. Hold an anniversary celebration meeting, expand the popularity of the Chamber of Commerce, attract elites from three places who have invested in Jiangxi, improve the quality of the Chamber of Commerce, and make the Chamber of Commerce truly become a brand chamber of commerce in Ganzhou.
The schedule is August 23rd. Person in charge: Li Hong and secretariat staff.
① Time, place and scale:
Report to the lobby on the first floor of Ganzhou Hotel from 3: 00 pm to 6: 00 pm on August 22nd to collect materials.
A celebration meeting and unveiling ceremony will be held at 9: 30 am on August 23rd. After the meeting, all participants will take a group photo and enjoy Chinese food.
Dinner, party and lottery at 6 pm on August 23;
Staff size: about 150 members of the association, about 10 invited municipal leaders, about 50 invited relevant departments, and about 50 invited brotherly chambers of commerce inside and outside the province and related overseas guests, and the above number is about 300.
② Budget
Expenditure expenses:
A, the newspaper fee is about 80,000;
B. Printing picture books is about 80,000 yuan;
C, etiquette company planning, etc. About 30,000 yuan;
D, the document fee is about 5,000 yuan;
E, purchasing souvenirs is about 654.38 million yuan;
F, the meal cost is about 72,000;
G, the accommodation fee is about 20,000 yuan;
H, the performance fee is about 3000 yuan;
First, the lottery prize is about 35,000 yuan;
The above * * * is about 460 thousand yuan.
Source of funds: mainly rely on the sponsorship of member enterprises to raise funds for celebration activities, and hold a ceremony to donate funds for celebration before July 20.
Third, organize and lead.
In order to ensure the success of the celebration, a celebration leading group was established, and the list of personnel is as follows:
Consultant: Xia,,, Zhong.
Team leader: Zou Guoqiang
Deputy team leaders: Wang, Wang Deshuang, Li Hengquan, Yao Chuhan, Zhong Xiancheng and Li Hong.
Team members: all staff of the Secretariat.
The office consists of: Li Hong, director of the office (concurrently)
Fourth, work management.
1 and July 1-5 reached an agreement with the media to promote member enterprises and began to promote member enterprises;
2.7 1-5 Drafting various documents and determining the meeting place, accommodation and dining place;
3. On July 5th-10, an agreement was reached with the Youth League Committee to help poor students;
On July 26th, a donation ceremony was held to help poor students finish their studies.
5. On July 28th, the album was delivered for printing;
6.8 1 Send all invitations.
Planning of anniversary activities Part 2 First, the theme of anniversary activities.
Second, the preparation plan for the anniversary celebration
1, anniversary theme, who will be responsible for the implementation;
2. The location of the anniversary and the arrangement of all activities;
3, all staff mobilization meeting.
Three, the eight activities of the anniversary celebration
1, the leader delivered a speech to publicize the company's anniversary ceremony;
2. Top Ten Customer Selection Activities;
3. Top Ten Member Selection Activities;
4, the top ten employees internal selection activities;
5. Anniversary Appreciation Reception;
6. Gala held by Guangzhou Celebration Company, which all employees and guests can visit and enjoy;
7. sweepstakes;
Fourth, determine the annual media publicity plan, which will be implemented by Guangzhou Activity Executive Company, and provide staff such as stage, host and hostess.
Fifth, equipment leasing, mainly the atmosphere layout scheme of the anniversary celebration. Specific banners, speakers, lights and video recorders can be rented from Guangzhou opening ceremony planning company, because they often engage in opening ceremony activities and will have these equipment. This kind of activity is different from the new product launch activity of Guangzhou New Product Launch Planning Company, and it needs to build momentum and promote products through anniversary celebration.
Sixth, people attending the anniversary celebration.
Business leaders, company managers, employees of regional companies, all employees, top ten suppliers, top ten employees and representatives of news media.
VII. Detailed work flow and arrangement for anniversary celebration:
At 7: 00, the celebration company and the event execution company will comprehensively clean the event venue, and no sundries are allowed within the scope of the ceremony;
At 7: 20, the staff of the event execution company will arrange the ceremony platform, and install the ceremony platform and audio equipment in place;
At 8: 00, the performance team was in place, and all the hydrogen balloons and firecrackers for the celebration ceremony were in place;
At 9: 00, all the people attending the ceremony were in position and lined up.
9: 10, the host announced the start of the ceremony;
At 9: 20, the company leader spoke;
At 9: 40, the host announced the list of the top ten suppliers;
10: 00, please ask the company leaders to issue plaques to suppliers;
10: 25 ask the company leaders to issue the top ten membership cards to the top ten members;
10: 50, the performance team began to perform;
The performance ended at 12: 00;
Chapter III of the Annual Activity Planning I. Background Analysis of the Schedule:
Jewelry stores deal in gold, platinum, jadeite and diamonds. , has been running for nearly a year. Located on the first floor of a large supermarket, the brand market awareness is low, and consumers' desire to buy is generally weak. However, our Christmas and anniversary celebrations can stimulate the market and promote sales through a series of planning and promotion activities. Through celebration activities, the peak season sales activities will be carried out in advance to improve the brand's market awareness, increase consumers' desire to buy and realize profit.
Second, the schedule during important festivals:
Christmas and anniversary celebration (65438+February 25th)
Three. Highlights of opportunities in the timetable:
1, "anniversary" special consumption
2. Christmas and New Year gift consumption
3. Wedding expenses
Four, the stage promotion content and implementation:
(1) Promotion theme: Cai Hua anniversary.
(2) Promotion time: divided into three stages:
The first stage: early warning period (20xx65438+February1-20xx65438+February 15).
The second stage: warm-up stage (20x65438+February16—20x65438+February 22nd).
Stage III: Implementation period (20x65438+February 23rd-20x65438+February 25th).
(3) Stage promotion purpose:
Through the promotion of the first preview period and the second warm-up period and the launch of the warm winter month, we thank customers for their strong support over the years, avoid the phenomenon of "holding money for purchase" before the celebration, promote sales and pave the way for the next stage of work.
In the third stage, various activities were launched to really give back to customers and celebrate their birthdays with them. Not only has the sales volume been greatly improved, but it has really benefited all customers.
(4) Promotion content and implementation:
The first stage: (12.1-12.15)
Through newspapers, radio, in-store posters and other media, you can especially choose to rent a local bread caravan to inform consumers of the information of the celebration notice period in the form of car advertisements, thus making consumers have a great desire to buy and increasing sales.
SP activity:
Absolute joint sale of famous brands: 12, 13- 15, opening a sale in the store and launching a joint sale of jewelry of multiple brands. According to the general psychological characteristics of consumers, ordinary consumers will not shop in large quantities before the celebration, which will cause everyone to wait for the celebration day, which will have a certain impact on the sales in the previous stage. The joint sales of brand jewelry will create a wave of buying in advance, paving the way for the next stage.
Stage 2: (12.16-12.22)
Through newspapers, radio, in-store posters and other media, we will increase the publicity of automobile advertisements and inform consumers of the activities during the celebration, so that consumers will have a great desire to buy and lay a good foundation for the implementation of various activities during the celebration.
SP activity:
1, VIP discount priority: during February 1- 15, VIP users will have special activities and some products in the store will be fully discounted. All VIP users can spend in the store with VIP cards, and * * * will experience the joy of store celebration. Mainly to avoid too many customers during the celebration, leading to VIP users unwilling to patronize, thus making sales decline. This form can avoid the above problems.
2. Lucky Turntable: Lucky Turntable will be launched during the warm-up period to stimulate customers' consumption and increase sales with preferential measures. During February 8th, 65438-1February 8th, 5, customers who arrive at the store on the hour every day (limited to 20 minutes) can turn the turntable once, and according to the discount indicated by the pointer, customers can get the corresponding discount amount.
3. Special time for VIP celebration: During the celebration week, VIP customers with VIP cards can enjoy Park Jung Su-free sales activities after closing the store for one hour every day. It is mainly to prevent too many customers during business hours during the day, which leads to the reluctance of VIP users to patronize, thus reducing sales. This form can avoid the above problems.
The third stage: (12.23- 12.25)
The activity plan is in full swing. On Christmas Day, the performing arts team was invited to hold a small and medium-sized Christmas party. Through the model's jewelry show and colorful party programs, it not only entertained the cultural needs of local people, but also publicized the common sense of jewelry products, and at the same time sold jewelry products through activities.
Article 4 background of annual activity planning
Maoming Huahai Hotel is one of the large hotels in Maoming City, which is wholly owned by Maoming Huahai Real Estate Development Co., Ltd. It passed the evaluation of National Tourism Administration in 20xx and officially became a national four-star tourist hotel. Mainly catering, tourism and so on. 20xx65438+1October 28th is the fifth anniversary of the opening of Huahai Hotel.
Looking forward to the future, relying on the strong brand effect, the hotel will actively develop related industries, implement the chain operation strategy, and strive to build an excellent brand of China ethnic hotel industry.
I. Theme of the event
Charming sea of flowers, wonderful and infinite
Second, the purpose of the activity
1. Promote Huahai Hotel, build momentum, establish brand and shape image. 2. Improve economic value and social value, and increase visibility and influence.
3. Gather popularity for Huahai Hotel, and use effective and powerful publicity offensive to form a strong publicity focus and public relations system in the eyes of the media.
4. On the occasion of the fifth anniversary of the opening of Huahai Hotel, strengthen the emotional ties with business customers and brother industries, further enhance the influence of Huahai Hotel, stabilize and consolidate old customers, conduct emotional marketing and cultivate customer loyalty.
Three. Activities require
The festive scenes set off a relaxed, cheerful and lively atmosphere. Pay attention to the grand, generous and festive atmosphere.
Fourth, publicity before the meeting.
1. Media selection: Urban Evening News magazine, taxi media, bus body advertisement, bus stop sign advertisement. 2. Media function: Invite all media to report on Huahai Hotel in all directions, cooperate with outdoor advertisements, enhance the hotel's popularity and let more people know about Huahai Hotel.
3. Media promotion implementation plan:
(1) On the day of the event, please put the main media "Urban Evening News" magazine in a prominent position to report the whole event, dig deep into its potential news value, and make Huahai Hotel the focus of public topic.
(2) On bus bodies, bus billboards and taxi advertisements, the festive atmosphere and brand communication of hotel activities are announced to the public by using vivid advertising pictures. Advertising highlights the elements of motivation and fashion. Billboards at bus stops should be selected in busy areas (such as railway stations and pedestrian streets). , crowded places) to reflect the characteristics, style and culture of the hotel. 4. VIPs' invitations and gifts
(1) By invitation letter, telephone invitation, newspaper advertisement invitation, etc. The invitation letter must be sent three days before the anniversary celebration and confirmed by phone one day in advance.
(2) Gifts should have hotel characteristics, commemorative value, noble taste, beautiful appearance and practical value (such as lighters and mobile phone bags with hotel names printed on them).
(3) Required materials: leaders' speeches, hotel publicity materials, host's speeches, and specific implementation of activities.
Verb (abbreviation of verb) is the main content of the activity.
1. Invite Brother Group, major hotel customers, old customers and cooperative guests to attend the anniversary celebration. 2. Contact local TV station to report and invite hotels in the same industry to celebrate. 3. Layout of the internal and external environment of the hotel.
4. Celebration launching ceremony (ribbon-cutting, leader's speech and general manager's thank-you speech) was held in front of the hotel for the fifth anniversary celebration of the hotel.
5. Review the photos and activities of the fifth anniversary hotel (various promotional activities of the anniversary hotel, flag-raising ceremony, annual party of the hotel, etc.). ) 6. Cultural performance of the hotel.
Six, the hotel's internal and external environment layout
(1) Layout before the main entrance
1. Red carpet in front of the main entrance
2. Put a formal podium in front of the main entrance, with flowers on it.
3. plant colorful flags around the parking lot
4. Place a colored arch of 12m at the entrance.
5. Two hydrogen balloons are placed on both sides of the hotel entrance, and two hydrogen balloons are placed in the open space at the entrance in front of the building.
(2) lobby layout
1. There are two flower baskets at the reception desk in the lobby. 2. Laying a red carpet from the lobby entrance to the elevator entrance. 3. Plants are placed on both sides of the elevator entrance.
4. Prepare 6 flower baskets and put them at the door to fill the vacancy.
The interior of the hotel is decorated with golden flashes and colored balloons to highlight the festive atmosphere.
Seven. Activity arrangement
Ribbon cutting process
(2)
1. Planning and preparation stage of cocktail party
(1) program collection: the program group is responsible for adopting the programs coordinated and determined by the etiquette company to determine two people.
Host.
(2) Pre-publicity: Planning Service Department is responsible.
(3) Stage Determination: Planning Service Department is responsible for organizing layout according to stage requirements. (4) Commodity procurement and venue determination: The logistics team is responsible for it, which must be completed one day before the reception. (5) Determine the list of people attending the reception: the logistics team is responsible for making the list one week before the reception.
2. Venue: Ballroom on the third floor of the hotel.
3. Receiving process
(1)19: 00-19: 30 Guest Admission and Sign-in (2) The host announces the start of the ceremony at 20: 00 (3) Speech by the General Manager and guests at 20: 35-20: 40 (4) 20: 45-260.
4. Specific procedural arrangements
(1) 19: 00, the background music will be played, and all the hostesses, staff and articles will be in place. (2) 19:30, the hostess guides the guests to their seats.
(3) At 20: 00, the host announced the start of the ceremony and introduced the leaders, guests and news media present. (4) The first program (opening dance) at 20: 30 (5) Speech by the general manager at 20: 35 (6) Speech by guest representatives at 20: 40 (7) The second program (singing) at 20: 45.
(8) At 20: 50, a review of Huahai Hotel's five-year history will be shown (a story will be told by a special person, and photos and short films will be put on the projector).
(9)2 1:00 third program (dance) (10)2 1:05 game (live lottery) (11) 2/kloc-0.
5. Alternative program categories
(1) welcome song (entrance song): Radsky March, welcome song, farewell March (2) opening song: good start, joy, D major cannon (3) lottery song: ode to joy.
(4) Free dance music: Jasmine, Two Springs Reflecting the Moon, Melody in the Rain, Flowers and Teenagers (5) Exit songs: Home, Ode to Joy, etc. They are all cheerful and relaxed, creating an atmosphere of farewell and blessing. 6. Work after reception
(1) Important personnel sent away by shuttle bus (2) Pack things and summarize (3) Organize and summarize meeting minutes (4) Organize photos and videos.
Eight, various departments to assist in the work
(1) Planning Service Department
1. Responsible for the design of outdoor giants, tickets, elevators, water labels, hotel websites and SMS platforms. 2. Be responsible for designing and making invitations from all customers.
3. Banquet hall banner content: "Huahai Hotel 5th Anniversary Celebration Reception". 4. Design stage background: "Huahai Hotel 5th Anniversary Celebration Reception". 5. Revolving door banner: "Warmly congratulate Huahai Hotel on its fifth anniversary". 6. Layout of the parking lot in front of the hotel: an arch and four floating balloons. 7. There are eight banners directly above the hotel gate (which can be used as advertisements to congratulate the company).
8. The word "He" is hung above the multi-function hall door. 9. Responsible for shooting dance scenes. 10. Responsible for temporary arrangement and other work on site. (2) Administration and Personnel Department
1. Responsible for organizing and coordinating the distribution of human resources on the day of the dance. 2. Organize customer service team members to do interactive work at the dance site. 3. Implement the attendance list of the hotel anniversary in advance.
(3) Food and Beverage Department
1. Invite the person in charge of the travel agency and VIP customers of the hotel. (Make the list three days in advance) 2. Responsible for food and drinks at the front desk. 3. Make arrangements on the spot in the form of a reception. 4. Be responsible for the reception and service at the reception site.
(4) the security department
1. Ensure the safety of the whole activity and arrange several security guards to maintain order at the scene. 2. Be responsible for the temporary arrangement of venues.
(v) Set up a preparatory group for this activity.
1. The team members are composed of hotel management and are responsible for the planning and implementation of activities;
2. It is the invitation of distinguished guests, the contact of news media, the commander-in-chief of logistics support personnel and the reception of distinguished guests. 3. Responsible for external personnel (such as lion dance performance team, singer, host, military band).
Nine. Advertising budget
Planning of anniversary activities 5. Theme of the event: the anniversary of the university community.
Second, the purpose of the activity: Thank you for your support and concern for Jin Lan in the past 24 months, and let the group friends have a space to show their personal talents; Secondly, it is also to integrate talents from all walks of life to make suggestions for the growth of freezing point; Thirdly, let Jin Lan cultural feast become an effective platform for group friends to exchange creative experience.
Third, the theme of the event: the beginning of life, the germination of feelings, the romance of spring, and the prospect of life. Perhaps there are many stories waiting for you to discover and eulogize. Let's pick up the pen in our hands, write down this beautiful dream on a simple and elegant rice paper, and leave this mood in the corner of the space forever.
4. Essay target: Jin Lan Federation of Literary and Art Circles, national young students, social literary lovers and other individuals and groups.
Verb (abbreviation of verb) activity method: essay writing and selection method
6. Organizer: Jin Lan Federation of Literary and Art Circles.
Seven. Activity content and requirements: poetry, prose, novel, prose, essay, calligraphy, painting (Chinese painting, oil painting, sketch, etc. ), cheerful mood, many forms. There are not many soldiers, but they are fine, no matter how many words are flowing; Is it gorgeous or simple; Whether the paint and brush depict red, green or cyan. As long as you and I have the same dream and the same pursuit in our hearts, we will be gratified! Call for writing: 65438+ 101865438+February 30th.
(Remarks: After the selection, the finalists will be marked with titles, and the rest will be saved separately. )
Nine. Venue: Office of Jin Lan Federation of Literary and Art Circles.
Ten, call for papers requirements:
1. The content of the article is positive, it must be original, and plagiarism is not allowed. Anyone who plagiarizes or applies will be disqualified!
3. The subject matter and the number of words are not limited, based on truth, goodness and beauty. The content is positive and optimistic, mainly reflecting the humanistic spirit.
4. The author should indicate the author's name, address and effective contact information at the upper right of the manuscript.
5. Please send the manuscript to the contact information: mobile phone 159776564XX, 15 1842368XX (Wang Chaodong).
152407 109XX (Lu Han)
134811866xx (Liang Zixiu)
15994462 1XX (Pan Lidie)
15077697XX (Yang Shuzhi) Tel 077 12 1669XX
6. The manuscript indicates the essay draft of the second Jin Lan Literature and Art Award.
Eleven: Award setting:
First Prize Certificate of 300 yuan+Jin Lan Literature and Art Award (1)
Second place (2 places) 200 yuan+Jin Lan Literature and Art Award Certificate.
Jin Lan literature and art award third place (3) 100 yuan+certificate.
Jin Lan Literature and Art Award Finalist Award (6 certificates)
Jin Lan Literature and Art Award Group Award (6) Certificate+Prize
Twelve, if you are interested in joining the Jin Lan Federation of Literary and Art Circles, you can apply for membership on a voluntary basis, and do the relevant procedures (registration, membership card, membership card, etc.). ) to perform the activities, purposes and articles of association of this association. Above the Grade Award, Jin Lan Federation of Literary and Art Circles will invite them to join the Association voluntarily. (Guangxi Jin Lan Federation of Literary and Art Circles QQ Group: 36222947)
Thirteen, the essay competition scoring standard reference:
The scoring system is 100, and the judges score by themselves, and then record the average score as the final score of the contestants. The grading standards refer to the following:
(1) Excellent (80 100)
1, the content is positive, the center is prominent, and the understanding is profound and unique.
2, true feelings, relevant questions, typical and fresh materials.
3. Rigorous structure, fluent language, rich personality and literary talent.
(2) Medium (6079)
1, the content is positive, the center is clear and the understanding is in place.
2, the feeling is more real, the meaning of the problem is more relevant, and the material is richer.
3. The structure is relatively complete, the language is relatively smooth and the thinking is relatively clear.
(3) Poor (059)
1, the meaning of the question deviates, the center is unknown, and the understanding is simple and rigid.
2, false feelings, empty content, thin and outdated materials.
3, the structure is chaotic, the language disease is constant, and there is plagiarism.
Fourteen Activity flow:
leave out
Planning of anniversary activities. The first is to carry out the collection activity of "making contributions to the National Day"
1. Main contents: sing praises to the vicissitudes of the great motherland in the past 68 years, show the high-spirited spirit of the teaching staff, enthusiastically eulogize the great achievements of New China in the past 68 years, express the ardent feelings of the teaching staff for loving the party and the motherland, and express the heroic feelings of the teaching staff for their United struggle and selfless dedication to national rejuvenation.
2. Stylistic requirements: mainly aphorisms and epigrams. It focuses on expressing personal feelings and emotions, and has certain enlightening and warning functions. Each speech is limited to 100 words.
3. Registration time: 20xx, before September 15, report to the trade union teacher Yu Tingjian. Each group can choose 1 ~ 2 articles.
4. Choose excellent works.
Two, to carry out the theme of "I grow up with the great motherland".
1. Main contents: According to the reality of school construction and development, describe the new fashion of school culture construction, show the mental outlook of school staff, and express the mission and historical responsibility that teachers should shoulder for national construction and development.
2. Stylistic requirements: the genre of the article is mainly narrative, prose and argumentative. No more than 3000 words, the topic is self-determined.
3. Reporting time: 20xx report to the trade union teacher Yu Tingjian before September 28th. There is no limit to the length of newspapers selected by each group.
4. Choose excellent works.
Three, team to participate in the district education union "to celebrate the 68th anniversary of the school staff chorus competition".
1. Singing track: Entering a new era, today is your birthday.
2. Participants: 5 males and 5 females.
3. Training time: 12: 20- 13: 00.
4. Technical guidance: Ding Yun
5. Convenor: Liu Quan
Fourth, carry out the "Blessing the Motherland" civilized public service short message delivery activities.
1. Guiding ideology: Guide the teaching and administrative staff to create and forward civilized short messages with beautiful words, express patriotic feelings, show the spirit of unity, harmony and progress, express good wishes for the great motherland, and sing the theme of the times of * * * being good at producing the party, socialism, reform and opening up, the great motherland and the people of all ethnic groups, so as to celebrate the 68th anniversary of the founding of New China.
2. Timetable: 20xx September 16 to 20xx1October 2 1 1.
3. SMS requirements: To create SMS, you should stick to the theme of blessing the motherland and write SMS yourself. The content is healthy and progressive, the words are beautiful and smooth, and the ideas are novel and creative. Poetry, couplets, testimonials and other genres are not limited, and each word is controlled within 70 Chinese characters.
4. Selection method: The school employs teachers as excellent SMS judges, who are responsible for evaluating excellent SMS. You are welcome to participate actively and send short messages to Mr. Liu Quan or mobile phone xxx by using the home-school communication system within the specified time.
5. Choose excellent short messages.