Turquoise is a kind of hype stone. Turquoise is too expensive. There are too many fake turquoise. Turquoise looks good.
On the whole, people who attack turquoise are in the majority, and those who praise turquoise are in the minority. Why is this happening?
Previously, the Internet was full of popular science articles and praises about turquoise, and it was undeniable that commercial speculation was suspected. But I still want to say here that although the turquoise industry has been hyped, the value of turquoise is undeniable. Turquoise is a non-renewable resource, and it has thousands of years of history and cultural precipitation. There are indeed many loyal fans at home and abroad, so the value of turquoise is there whether it is fried or not!
In fact, a large number of netizens who attack turquoise do not completely hate turquoise in their words. Where can they hate without love? There is a clear love-hate relationship between his words. Since he once loved, why does he hate turquoise now?
I summed up the following reasons:
1. In recent years, the price of turquoise has gone up and up, which is hard for players to bear.
2. There are too many fake turquoise products and too many bad businesses, and players suffer greatly.
3. Merchants are mercenary, distorting the value of turquoise, and players become low-end junk products.
I am also from Zhushan, and I have been exposed to turquoise since I was a child. Actually, I didn't have any feelings about turquoise before. I thought it was just a stone with different colors, but I didn't think it was worth much. A few years ago, I devoted myself to this industry and slowly began to seriously study turquoise. Inevitably, I have some knowledge about all kinds of Wan Wen, precious stones and jewels in the market, and also have some opinions.
I think turquoise, as an accessory of Wan Wen, does have advantages in texture, color and playability. For example, players who play the stars and moons will mostly choose turquoise, south red and beeswax. Ivory and other materials as accessories of Buddha's head, I have also tried. Turquoise has the highest density, so it has a different sense of weight in my hand. In addition, compared with transparent beeswax and other materials, the impermeability of turquoise is more in line with the personality characteristics of Chinese people. I won't say much about praising turquoise. In short, objectively speaking, I have also changed from a non-turquoise lover to a loyal lover. Turquoise fried or not, good or bad, player friend.
Nowadays, the turquoise industry is facing an unprecedented crisis and crisis of trust. As a business, should we reflect? How does turquoise optimize counterfeit products to fight? What is the price of turquoise? How to treat low-end turquoise products, such as products with loose foam and serious defects in iron wire? How to innovate turquoise products?
Zhushan Shanglan Jewelry thinks:
First of all, the turquoise value evaluation system is chaotic and the cultural value is forcibly distorted.
Secondly, the industry has lost the most basic thing: credit.
Obviously, grown-up classmates will also set you up. It seems that the tall team will also sell fakes and feel the current social reality with heart. We have never been so wary of each other and worried about ourselves. Driven by utilitarian purposes, all fields of social life will be full of ugliness and lack of honesty.
We have been taught to be honest, kind and trustworthy since childhood, but when we grow up, we see the opposite phenomenon. Opportunistic people seem to make money more easily, while those who obey the order are unable to move. So everyone thinks business is getting harder and harder. It is not so much a once-in-a-lifetime economic crisis as a once-in-a-lifetime crisis of humanity-a crisis of trust.
Zhushan Shanglan Jewelry believes that a person's biggest bankruptcy in the future is "credit bankruptcy". Once the credit goes bankrupt, it is a complete failure. As long as you still have credit, you can definitely help others and support them in all aspects.
Before, the development model of turquoise industry was too rough and extensive, just like a runaway wild horse, running wildly, and once it passed the excitement period, it would quickly weaken.
Crisis crisis, both dangerous and organic! Although the industry is now in the cold winter stage, it is precisely the best stage for us to reshape our image. As long as the problem of "trust" is solved, the wisdom of Chinese people will be fully exerted and the operational efficiency of the whole industry will be greatly improved.
Ma Yun once said: China's next dividend is "trust". Once a strong trust system is established in China, it means that the society has a fair and reasonable rule of the game, and everyone will innovate and compete on the premise of abiding by this rule. Once everyone abides by the rules and trusts each other, business will naturally start! This is the way the turquoise industry should go.