The product line of MCM brand is mainly clothing, apparel and leather goods.
MCM brand 1900 was founded in Munich, Germany. MCM started out as a manufacturer of leather goods. In the heyday of the brand in the 1980s, MCM produced more than 500 kinds of products, including jewelry, watches, perfumes, clothing, bags and small leather goods. Its fashionable, luxurious and practical products sell well.
MCM brand restructuring global channels is about to enter a new era. The goal of MCM's new designer
Professionals all over the world make products more modern, younger and more sporty. All products of MCM are made of the highest quality materials and exquisite craftsmanship. All leather bags are handmade, using only the most advanced materials. Leather is soft, durable, waterproof and UV-resistant. Even the lining and decoration are waterproof and dyed to prevent fading.
In 2007, MCM entered a dynamic growth era based on the world fashion center. After Milan Fashion Week, MCM was sold in Bloomingadales, Fred Segal, Intermix, Harrods and Selfridges in two major cities in the United States. As the first brand in Russia, MCM was sold in Tsum department store in Moscow, opened a specialty store in Athens, and then sold in Zen department store in Thailand165438+1October.
MCM has invested more money in market construction. Following the opening of a two-story boutique in Si Long Street, London, MCM will open the world's first five-story flagship store in Chengdam-Dong, the most luxurious brand area in Seoul, and plans to open more stores in new york, Dü sseldorf and Macau. Consumers will be able to see more MCM stores in squares in new york, Indonesian, Singaporean and Taiwan Province provinces.
After the European and American markets, MCM became famous in China. MCM will bring its own brand to China as the next city, making China the next target of MCM after Germany (origin), Milan, Paris, Britain and the United States.