Because many stars are recommending it, live broadcast with goods is a new benefit for consumers. They can start with their favorite products at more affordable prices, and they are guaranteed by stars, which is more reliable and more reassuring. Recently, the craze of jewelry live broadcast has risen, especially for big brands like Ruan, which have been surpassed.

Multi-star recommendation, such as Li Xiang, Stephy and other star anchors cooperate in succession, which not only brings good news to consumers who like pearl jewelry, but also makes more people realize the rise of domestic products and national trends, conforms to market demand, and determines the fire of products and brands.