Lao Fengxiang is a century-old national brand and a famous jewelry brand in China. As a listed company and one of the top 500 enterprises in China, Shanghai Laofengxiang Co., Ltd. evolved from Laofengxiang Jewelry Store, which was founded in 1848. The originality of its trademark "Lao Fengxiang" also stems from the font size of Lao Fengxiang jewelry store. China is a classic jewelry brand spanning three centuries, which is very trustworthy.
In recent years, Laofengxiang Company has vigorously promoted resource integration and system reform, actively focused on brand superior resources, followed the brand strategic development policy of "based on Excellence, based on strength and aiming at enlargement", vigorously promoted the development of marketing network, actively adjusted product structure according to market consumption changes, continuously expanded brand promotion, and held colorful promotional activities, making Laofengxiang brand famous in East China and among the forefront of the national jewelry industry.
Laofengxiang target
"* * * creates classics, * * * enjoys quality". As the founder and disseminator of "Shanghai Jewelry", Lao Fengxiang has formed a corporate culture of "sincerity, faithfulness, precision and perfection", and will develop hand in hand with shareholders, customers and employees with the business philosophy of "entering, winning and enjoying" and the development strategy of "being superior, stronger and bigger".
"China Feng Ming, Jinfeng Cheng Xiang". In 2 1 century, Lao Fengxiang will become the main force in Shanghai's tourist souvenir industry with the goal of building the first brand in China's national jewelry industry and taking the 20 10 Shanghai World Expo as an opportunity to develop gifts and tourist souvenirs. Lao Fengxiang is planning grand plans for the future. Laofengxiang people will use perseverance and courage to create higher value, create the future and create brilliance.
Reference to the above content: Baidu Encyclopedia-Lao Fengxiang