The hand model industry is quite mature abroad, and it is widely used in advertisements of various industries, such as mobile phones, jewelry, cosmetics, underwear, medicines and so on. , and widely used in various advertising ideas. Hand model has just started in China. With the development of the market, hand model has a good development prospect. Kailesi model agency is an authoritative professional hand model agency in China, which has trained a large number of advertisements of various brands and cultivated many famous and excellent hand models. The basic standard conditions for making a hand model are: the fingers are long and straight, with a sense of bone or flesh, the palms are not too wide and have no obvious scars, the joints of the hands are not too big, the hair is not obvious, the lines of the hands are beautiful, the age is between 12-45, and they have certain receptivity and creativity. In addition to the above basic conditions, there are two main types of male hand models according to the market demand-a, business type: white skin, the feeling of scientific research personnel; B, big man type: the skin is white, and the hands are generally big and powerful. Hand models mainly express products through fingers and wrists. The opponent's requirements are slender, bony and beautiful hands. Model training is carried out from aesthetic theory, body language, model quality, musical sense, film and television performance, film and television photography art, model performance, hand maintenance and so on. Hand is everyone's second face, and the display and expressiveness of hand is the embodiment of a person's social and communicative ability. Through training, students improve all kinds of skills of hand display language, cultivate and improve the sense of camera and performance skills, and improve the overall artistic quality. The significance of modeling is the carrier of deducing the characteristics of goods, serving the promotion and marketing of goods. Hand models are mainly used to shoot advertisements. In today's highly developed advertising media industry, the quality requirements for mobile phones are also higher. Hand models should not only be familiar with the requirements of performance in front of the camera and ever-changing advertising creativity, but also have the ability and skills of traditional models to show on the spot.