First, product pricing

For some cheap products, consumers must value who is cheap, middle-class consumers value the cost performance of the products, while high-class consumers value the brand strength.

You can refer to the prices and market conditions of your peers first, or do some tests before making price adjustments.

We can set up some coupons in the store first, notify customers to collect them by SMS, or give some practical small gifts to test the effect, and then change the price according to the conversion rate!

Second, the baby main picture and details page optimization

In the display list of search results, whether buyers can see our products from many products depends on whether the main picture is attractive.

The main picture consists of product background copy. Different styles and novel creative expressions will directly affect the click-through rate, thus affecting the drainage ability and determining the conversion cost.

When buyers come in to browse the goods and plan to place an order, it is difficult to fully understand the goods only by the baby main picture and the main picture video. A good detail page will improve the transformation of goods.

Third, sales volume.

Sales volume is a factor that buyers must compare before placing an order. Few consumers don't look at sales.

We want to attract most buyers, so we should also consider the shopping psychology of most consumers.

Fourth, optimize evaluation and improve after-sales service.

Many consumers are lost in evaluation. Once you see the bad reviews of many buyers, consumers who originally wanted to place an order will also be discouraged.

We can find the real problems of the baby from the buyer's real comments, optimize the baby and make consumers feel more at ease.