1, commodity quality. Watching the products displayed in the live broadcast process and judging whether the materials, processes and details are of high quality are the primary criteria for judging the authenticity. If the quality is poor, it is a fake.
2. Rationality of the selling price. If the price is too low and does not meet the regular price of brands and materials, it is not genuine. Some discount promotions will have preferential prices, which need to be checked in detail.
3. Purchase channel. Pay attention to whether the merchants have relevant industry qualifications and qualifications, and have formal channels to get goods. If it is made by an individual or a small workshop, there is no relevant qualification certificate, the supply is difficult to guarantee, and there is a risk of non-authenticity.
4. Commodity certificate. Ask the merchant whether to provide brand authorization certificate, three-guarantee certificate, color appraisal report or other relevant documents. If you can't provide any proof, it proves that you obtained the goods through informal channels.
5, praise and transaction volume. Check the recent favorable comments and recent turnover of merchants and commodities. If the value is abnormal or difficult to query, it is difficult for the system to effectively supervise, and there are few recent transactions, so it is impossible to confirm the long-term stable sales of genuine products, and there are certain risks.
6. After-sales of goods. Inquire about the after-sales policy of the goods sold by the merchants. Long-term warranty service is an important symbol of genuine products. If it only provides maintenance in a short time, it is difficult to prove that it sells long-term high-quality genuine products to individual customers.