When consumers enter jewelry stores, not everyone knows exactly what kind of jewelry products they need, so it is very important for salespeople to enlighten and induce them. If the quality of gemstones is reliable and the price is reasonable, it is helpful to make a deal and win potential consumers by introducing the knowledge of jewelry products to consumers and recommending them without losing time.

(2) Let consumers try on accessories at the right time.

In the process of selling jewelry products, consumers can try on jewelry and experience the elegance after wearing jewelry, thus strengthening the stimulation of various senses to consumers and satisfying their in-depth understanding of the actual use effect of jewelry.

(3) Stimulate consumers' good association.

From the aspects of jewelry style, color, variety and price, some related meanings or symbols that can cater to consumers' minds are appropriately revealed, so as to increase the charm of jewelry products, enrich consumers' good association with jewelry products and satisfy consumers' psychological desire for beautiful things.