1. The region (geographical location) where this brand is located, preferably the headquarters (production and marketing) of this brand is in a famous city in China, such as Shanghai, Beijing, Guangzhou and Nanjing. The advantage is that consumers can trust easily.

2. The headquarters city cannot be too far away from the city where they set up shop. It is best to be in a large region or a province. Unless it is an influential brand in China, you don't have to consider the distance. The advantages are: it is very convenient to go to the company for study, inspection and delivery in the future.

3. Is it possible to take the logistics from the headquarters directly to your own city? It will be more troublesome if there is a transfer.

4. The local market share of this brand, or how many local stores does this brand have? How is the business in each store? Because as the headquarters, he can't do a good job in his own direct store business, he can't guide the franchisees in the future, but also depends on the personnel situation of their direct stores, the quality of shopping guides and the level of designers, which can also explain the internal management of a company.

5. Visit their factory, see the production sequence of workshop workers, product quality, what brand of production machines are, and then see how many plates are in stock, how many hardware are in stock, the sanitary condition of the workshop, the distribution of offices, hygiene and the quality of personnel. Generally speaking, just look at a feeling that this company is a modern management company.

6. Ask how much the joining fee is (some companies don't charge it now) and how much the deposit is (this is generally accepted). If you join and open a shop for the first time, what support does the headquarters have (including spiritual and material aspects)? What support policies will the headquarters have in the course of business operation in the future? Be sure to ask this clearly, and then compare it with several companies.

7. Ask them which cities in the country already have franchise stores, and they will definitely say that there are franchise stores in a certain city, and then ask them for photos, design drawings, etc. Those who join stores mainly look at their design ability, and then ask how many salesmen there are in their company's joining department to find out if there is a team to join the brand.

8. In terms of publicity, ask them what plans they have, or what advertisements they have made, and whether the advertisements can cover your own city.

9. You also have to ask, what are the requirements of the headquarters for franchisees? General franchisees have annual tasks. If the franchisee fails to complete, what will the headquarters do?

10. Finally, we should look at their product manuals to see if the contents are complete. Generally, regular companies will have a sales brochure (including cabinets, door panels, hardware and electrical appliances). You should remember something at that time (because you can't get this manual before signing the contract), and then compare the price with other companies' manuals. Is there any other information about the completion of franchisee training? In fact, it mainly depends on whether this company has the strength to join the company.

1 1. Finally, what is the long-term goal of this company? 3-year plan, 5-year plan, etc. Mainly contact more, read more information online, and compare more.