1. Online sales mode is adopted: the secret jewelry is directly sold to consumers through the Internet platform, without the traditional store cost, which greatly reduces the sales cost and enables the secret jewelry to be sold to consumers at a lower price.

2. High store expenses are saved: traditional jewelry stores need to pay high store rent, decoration expenses and daily operating expenses, which will increase the cost of products. Secret jewelry saves these expenses, so that products can be sold at lower prices.

3. Save the cost of human resources: Secret jewelry is sold through the Internet platform without hiring a large number of salespeople, which greatly reduces the cost of human resources and enables secret jewelry to be sold to consumers at a lower price.

4. Adopt asset-light strategy mode: secret jewelry cooperates with suppliers to obtain high-quality jewelry at a lower cost and then sell it to consumers at a lower price. This light asset strategy model can reduce the inventory risk and operating pressure, at the same time, it can also improve the product turnover rate and capital use efficiency, so that secret jewelry can sell products at a lower price.