Shenzhen Anshenghua Industrial Development Co., Ltd. was established in 1996, and its headquarters is located in Shenzhen, the window city of China's reform and opening up, and is located in the coastal area of South China. After 65438+2006, Anshenghua Industrial Development Co., Ltd. developed into a large-scale comprehensive enterprise integrating gold jewelry, jewelry, watch design, manufacturing, gold jewelry trading, mineral investment, Four Treasures of the Study and other public welfare cultural industries. The company's business covers the design, production, processing, wholesale, retail, franchise and processing of gold, platinum, silver, diamonds, jewelry, gold and silver watches, craft ornaments and medal products.
Since its establishment, the company has been at the forefront of China's gold and jewelry industry with the corporate belief of "enjoying peace and rejuvenating China" and a high sense of social responsibility and national pride as its soul, which has played a positive role in the development of Shenzhen's jewelry industry.
In the early 1990s, the company took the lead in realizing the industrialization of gold jewelry production and processing in China, and established a gold jewelry production and processing base in Shenzhen. The company devoted itself to the cultivation, constantly promoted the technological innovation and market development of the industry, and made contributions to Shenzhen becoming a bright pearl of gold and jewelry processing industry in China and even the world.
As one of the largest gold and jewelry processing enterprises in China and Shenzhen, the company has strong strength and sustainable development ability. For a long time, we have been adhering to the business philosophy of "Honesty, Innovation, Loyalty and Win * * *", and created a brand-new chain business model with innovative design, excellent quality, perfect distribution, excellent service and professional training.
The company regards quality as its life and innovation as its source, and strives to inject noble and exquisite temperament into every product. Enterprises do not pursue the maximization of profits, but take the maximization of consumers' interests as the highest interest. For a long time, AXA has achieved good sales performance and provided comprehensive and high-quality service, which has been appreciated by peers and customers. All kinds of gold, diamonds, K-gold jewelry, inlaid jewelry, electroformed gold jewelry, gold watches, gold pens, silver products and precious metal gifts produced by the company have been widely recognized by the industry and consumers.
20 12 China jewelry yearbook
As one of the largest gold jewelry processing enterprises in China, the company constantly brings forth the new and leads the fashion trend of gold jewelry. On the basis of making traditional jewelry, Anshenghua Company bravely innovated on the basis of traditional crafts, took the lead in developing golden pens nationwide, and succeeded in one fell swoop, creating a precedent for luxury consumption. As soon as the golden pen series was put on the market, it attracted the public's attention with exquisite carving, relief texture, solid fashion and traditional Chinese style design.
The company made persistent efforts, invested heavily in introducing foreign advanced production lines and senior talents into the gold watch market, and immediately became the only gold watch manufacturer in China with a complete industrial chain from source to product, and mastered the world's top watch manufacturing technology. The products are comparable to the world's top luxury goods in terms of technology, quality, design and aesthetics, which greatly amazed the visiting Swiss friends. The top customized watches produced by this company, such as tourbillon, sell well.
Anshenghua Company is also committed to integrating China traditional culture into high-end consumer goods, organically combining it with modern high technology, which has been widely recognized by the industry and consumers. We have provided various specifications of products for Buddhist associations and so on, which have been well received.
20 12 China jewelry yearbook
After more than 20 years' development, the company has become a leader in China's gold jewelry processing industry, and won many honors, such as: vice-president unit of China's jewelry and jade jewelry industry, vice-president unit of China Gold Association, third and fourth presidents unit of Shenzhen Gold Jewelry Industry Association, vice-president unit of Guangdong Gemstone Association, vice-president unit of Guangdong Gold Association, member unit of Shanghai Gold Exchange, "the most influential Shenzhen famous brand" and well-known brand enterprises in China's jewelry industry. It is also a great honor to win a series of honors, including outstanding entrepreneurs in China, gold award for outstanding entrepreneurs in the national gold industry, contemporary innovative talents in China, fashion figures in China and Guangzhou, members of the National Jewelry Standardization Technical Committee, top ten economic figures in Shenzhen in 2005, and 30 economic figures who influenced Shenzhen in the 30 years of reform in 2008.
20 12 China jewelry yearbook