Although Xinlongfeng Jewelry is a distinctive jewelry brand, its popularity in China is not high, and it has not yet reached the status of a first-line brand.

In the jewelry market, many brands have performed well in popularity, brand strength and product quality, such as Chow Tai Fook, Zhou Shengsheng and Luk Fook Jewelry. Xinlongfeng jewelry is not excellent in this respect. Xinlongfeng jewelry needs to increase investment in product quality, innovative design and brand promotion.